#USA #Des Moines #hemp THC #Sky High Brands #Ruby Crush Sky Cooler

Sky High Brands Achieves Remarkable Recognition at 2025 America's Best Beverage Awards

Sky High Brands, a frontrunner in the world of functional hemp and cannabis beverages, has once again confirmed its national leadership by securing significant accolades at the prestigious 2025 America's Best Beverage Awards. This annual competition, noted for its rigorous standards, showcases the very best in hemp-derived THC beverages and this year, the Iowa-based company raised the bar higher, taking home awards for six of its exceptional products.

Among the awarded products, Sky High's Ruby Crush Sky Cooler shone the brightest, clinching the top honor with a Gold medal for the National category, a Double Gold for the Regional category, and the coveted title of Best In State. Such recognition is a testament to the brand's unwavering commitment to quality and innovation, reflecting a deep understanding of consumers’ desires for flavorful and effective beverage options.

An Impressive Portfolio of Winners

Sky High Brands' accolades extend beyond the Ruby Crush, highlighting the effective appeal of their entire product line. The results not only underscore the Iowa company’s innovative approach but also indicate a strong consumer preference for their offerings. Other awarded products include:

• - Sky Water Lemon Lime: Silver (National), Gold (Regional - Midwest)
• - Sky Cooler Fuji Apple Pear: Bronze (National), Silver (Regional - Midwest)
• - Sky Water Double Berry Razz: Bronze (National), Silver (Regional - Midwest)
• - Sky Cooler Peach Moscato: Bronze (National), Silver (Regional - Midwest)
• - Sky Water Grape Escape: Bronze (National), Silver (Regional - Midwest)

These awards represent the fierce competition within the hemp beverage category, which generated over $1 billion in sales across the US in 2024 alone, with expectations for steady growth. Sky High’s ability to maintain its Gold-level status nationally for the second consecutive year speaks volumes about its dedication to excellence.

Consumer-Centric Approach to Beverage Quality

Corey Coleman, the co-founder and CEO of Sky High Brands, expressed gratitude for the recognition, emphasizing the brand's focus on quality in every beverage crafted. The expansion of the hemp THC wellness market signals a shift toward consumer expectations for transparency in ingredients, and reliable dosing. Sky High's beverages—crafted from natural fruit essences with low sugar content—reflect the brand's intent to cater to health-conscious consumers. Coleman stated, “Consumers want high-quality, reliable dosing and cleaner products. Our Sky Waters and Sky Coolers are designed with that in mind.”

The awards are judged based on criteria such as taste, aroma, consistency, innovation, and consumer appeal. The fierce competition this year further emphasized the growing segment of hemp and cannabis beverages within the industry.

Looking Ahead

As the functional beverage market continues evolving, Sky High Brands is poised to lead into the future, armed with an award-winning portfolio that resonates with consumers' health-conscious choices. Their products are fully compliant and are available for purchase both online and at more than 300 retail locations across the country, making them accessible to a wide audience.

With the 2025 America's Best Beverage Awards behind them, Sky High Brands is focusing on their mission to 'Live Happy,' continuing to innovate in the hemp beverage space while delivering products that not only taste good but also align with cleaner living. This impressive achievement at one of the industry's most respected competitions highlights their impactful role in shaping the future of functional beverages in America.