Stephanie McCarty Receives Inaugural CMO of the Year Award from Builder
Stephanie McCarty: Celebrating the First CMO of the Year Award
In a remarkable recognition of her dynamic leadership, Stephanie McCarty, the Chief Marketing and Communications Officer for Taylor Morrison, has been awarded the inaugural CMO of the Year Award by Zonda, a leading real estate data analytics group. This accolade highlights McCarty's significant influence on marketing and branding within the home building sector. The award will be presented during Zonda's Accelerate sales and marketing summit in beautiful Park City, Utah, occurring from October 12-14, 2026.
As stated by Jeff Meyers, Zonda's president, McCarty's journey exemplifies not only her exceptional leadership abilities but also her unrelenting dedication to redefining the standards of marketing within the homebuilding industry. Over her tenure at Taylor Morrison, McCarty has spearheaded transformative changes that have woven marketing deeply into the fabric of the company’s growth and consumer engagement strategies.
Transformative Leadership
Taking on the role as Taylor Morrison's first CMO, McCarty has made remarkable strides in establishing an in-house marketing organization that plays a pivotal role in shaping the company’s business strategies and product development pipeline. Her efforts have led to increased awareness and respect for the Taylor Morrison brand, making it synonymous with quality and innovation in the home building market.
Bold Brand Innovation
Under her guidance, McCarty has led several groundbreaking initiatives that have redefined brand marketing in the industry. One standout project involved an unexpected collaboration with Liquid Death for the