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Cohiba Talismán Launches the Year of Cohiba

Habanos, S.A. recently kicked off the highly anticipated "Year of Cohiba" with the global launch of the Cohiba Talismán, celebrated at a magnificent international event held in London. This launch marks not just the unveiling of a new product but also the beginning of an entire year dedicated to honoring the 60th anniversary of Cohiba, which is regarded as one of the most iconic brands in the premium cigar industry.

Cohiba, known for its luxurious offerings and unparalleled quality, is celebrating six decades of excellence, innovation, and recognition in the realm of fine cigars, thus reaffirming its status as a symbol of luxury. The announcement of the Cohiba Talismán comes as part of the effort to reinforce the brand's heritage and commitment to flawless craftsmanship.

Originally introduced in 2017 as a Limited Edition, the Cohiba Talismán now joins Cohiba’s flagship Línea Clásica, having earned its place as the ninth vitola in this remarkable line. The Línea Clásica, known for its exceptional offerings, has a rich history dating back to the brand's inception in 1966. The new Cohiba Talismán features upgraded packaging that highlights its exclusive attributes, including a 10-count "Boîte Nature" box equipped with NFC technology to verify product authenticity, elevating the consumer's experience and allowing for a more connection-oriented journey with the product.

Featuring impressive dimensions of a 54-ring gauge and a length of 154 mm, the Cohiba Talismán is presented in the Sublimes No. 1 format. It offers aficionados a well-rounded smoking experience balancing medium and full-bodied flavors that last approximately 60 to 90 minutes, making it an ideal choice for even the most discerning cigar enthusiasts.

Each Cohiba is meticulously hand-crafted using only the finest tobacco leaves sourced from the prestigious Vuelta Abajo region in Pinar del Río, a locale recognized globally for producing the highest quality tobacco. Each cigar undergoes a unique additional fermentation process, resulting in the distinct and complex flavor profile that Cohiba aficionados cherish deeply.

The prestigious global launch event took place on October 7, where around 400 guests, including media representatives, industry professionals, and seasoned hobbyists, gathered to experience the new vitola for the first time. The atmosphere was filled with excitement as guests indulged in a curated selection of cocktails, provided by renowned distributors like The Dalmore and Eminente Rum, while enjoying live performances and mingling with fellow enthusiasts.

To commemorate the occasion, each attendee was gifted an exclusive Cohiba Talismán package, symbolizing the historical significance of this launch. Jemma Freeman, Executive Chair of Hunters Frankau, the esteemed distributor of Cohiba in the UK, highlighted the long-standing tradition of premier launches in London, stating, "The launch of Cohiba Talismán continues a proud tradition of London hosting some notable Cohiba releases."

On the other hand, Habanos, S.A.'s Vice-President José María López Inchaurbe expressed the brand's vision for this anniversary year, promising that "Talismán is merely the beginning of what’s yet to come this year". This sentiment foreshadows an exciting lineup of releases set to unfold throughout the celebrations, inviting cigar lovers all over the world to anticipate the upcoming innovations from this illustrious brand.

Tasting Notes

• - Brand: Cohiba
• - Commercial Name: Cohiba Talismán
• - Factory Name: Sublimes No. 1
• - Dimensions: 54 ring gauge x 154 mm in length
• - Strength: Medium to full
• - Format: Parejo with pigtail
• - Packaging: Box of 10, gradually available worldwide

As Cohiba Talismán makes its debut, it not only represents the richness of 60 years of Cohiba's legacy but serves as a testament to the brand’s commitment to providing extraordinary experiences to cigar aficionados around the globe. Celebrate this historic chapter in Cohiba's esteemed history with the Cohiba Talismán, and prepare for a year filled with exceptional cigar experiences ahead.