Eco-Friendly Beach Sandals and Sauna Hats Set to Launch in Hotels and Inns

New Eco-Conscious Amenities for Summer Travel

As the summer travel season approaches, the demand for unique and environmentally friendly amenities in hotels and ryokans continues to rise. igoods Co., Ltd., located in Shibuya, Tokyo, is set to launch three innovative eco-friendly products under its SUS supply brand starting in early August 2025. The product lineup includes the SUS Coffee Grounds Beach Sandal, SUS Wool Sauna Hat, and SUS Cotton Sauna Hat—all designed to enhance guest experiences while prioritizing sustainability.

A Closer Look at the New Products

1. SUS Coffee Grounds Beach Sandal

Made from approximately 10% recycled coffee grounds, the SUS Coffee Grounds Beach Sandal combines antibacterial properties with a natural feel. The sandals are exceptionally soft and provide great grip, making them suitable for outdoor activities and spa areas. Additionally, the heel can be customized with original printing, making them an excellent choice for establishments looking to differentiate themselves. Available in a chic black, these sandals are versatile enough for both outdoor and indoor use.

2. SUS Wool Sauna Hat

Crafted entirely from 100% natural wool, this sauna hat offers excellent insulation. Designed to protect hair and scalp from the heat and dryness of saunas, it ensures a comfortable experience. The hat's design allows it to cover the head completely and can serve as a staple item in sauna facilities or as a retail item for guests. Custom embroidery is possible on the surface, adding a branding opportunity for facilities. Made from white wool, this hat is both soft to the touch and deeply covers the forehead.

3. SUS Cotton Sauna Hat

The SUS Cotton Sauna Hat is made from 100% natural cotton, featuring moisture-wicking and breathable towel fabric. This sauna hat is designed to envelop the entire head, protecting it from heat while still allowing for moderate sweating. Facilities can enhance their offerings with an original embroidered design on the surface, making it an attractive accessory for guests to enjoy their sauna experience even after checking out. The hat is offered in a stylish gray and is spacious enough to accommodate longer hair.

Versatility Beyond Hotel Stays

One of the remarkable features of these new products is their adaptability; they are not only suitable for use within hotel premises but also ideal for outdoor excursions and home use. The beach sandals' soft texture ensures comfort even when worn barefoot, while their slip-resistant grip makes them perfect for outdoor activities. The sauna hats can be used not only during sauna visits but also for trips to day spas or even at home during a bath, providing a high level of versatility.

By offering eco-friendly products that guests can continue to use post-stay, hotels can leave a lasting impression that extends the brand experience into their customers' daily lives. Providing items that guests are likely to take home enhances differentiation and invites repeat visits.

Long-Lasting Impressions with Sustainable Practices

The recent launch fits perfectly within igoods Co., Ltd.'s broader strategy to offer amenities that enrich the travel experience while promoting sustainability. The ability to incorporate eco-friendly accessories not only aligns with guests' growing preference for sustainable options but also supports hotels in cultivating memorable experiences. As ongoing efforts to integrate sustainability become increasingly important, offering products that guests can utilize beyond their visit solidifies a hotel’s commitment to environmental responsibility.

About igoods Co., Ltd.

Founded on January 20, 2016, igoods Co., Ltd. is dedicated to designing, manufacturing, and selling customized original goods and promotional items. The company is committed to supporting sustainability initiatives through its SUS CYCLE service, which helps upcycle waste into valuable products. Recognized for its innovative approach, igoods was ranked first among Japanese manufacturing companies in the Asia-Pacific region’s rapidly growing startups.

For more information on these products, visit the following links: