Reviving a Texan Classic: The Return of Texas Special Beer and Its Light Version

K. Spoetzl Brewery Revives Texas Special

The K. Spoetzl Brewery, a proud family-owned establishment from Shiner, Texas, has recently announced the much-anticipated return of the legendary Texas Special beer brand. This classic brew has deep roots in Texas history, making its first appearance in 1933, intended to celebrate the end of Prohibition. For decades, Texas Special became a locally adored beverage right into the 1960s. However, the rise of large-scale brewers, with their aggressive pricing strategies, eventually forced smaller productions like Texas Special to the sidelines. Fast forward to today, this beloved beer is back on offer!

As the brewery gears up for the relaunch, Texas Special will be available on draft immediately, with canned versions set to hit shelves across Texas by March 2, aligning perfectly with Texas Independence Day celebrations. This highly anticipated event marks the return of a beer that emphasizes craftsmanship and authenticity, resonating with the Texan pride.

A New Recipe for Texas Special

The revived Texas Special embraces tradition while integrating a refreshed recipe. This American-style lager, with an alcohol by volume (ABV) of 4.4% and an International Bitterness Units (IBU) rating of 12, offers a crisp taste with a satisfying finish. Beer enthusiasts will appreciate its subtle malt sweetness, smoothed out by hints of grain and fresh bread, ultimately leading to a delicate floral hop note. The overall drinking experience is bright and clean, replete with moderate carbonation and a gentle lingering sweetness that pairs wonderfully with Texas-style smoked brisket, ribs, and sausage.

Alongside the original recipe, the K. Spoetzl Brewery is excited to introduce Texas Special Light—a lighter methodology to the classic brew. Texas Special Light has a slightly lower ABV of 4.0% and 8.6 IBU, providing a refreshing option for those who prefer a lighter beer without sacrificing flavor. This particular lager showcases a sweet malt aroma, paired with soft malt undertones and a whisper of hop bitterness. Notably, with only 98 calories, it’s a prime choice for health-conscious beer lovers, making it an ideal companion with Texas-style BBQ chicken and fresh Gulf seafood.

Celebrating Texas Through Beer

Nick Weiland, the Director of Marketing at K. Spoetzl Brewery, emphasized the brewery's pride in reviving these iconic beers for a new audience. He stated, "Texas Special and Texas Special Light perfectly embody the spirit of Texas pride and craftsmanship. These beers are ideal for those who appreciate life's simple joys and good, honest drinking."

Enhancing the visual appeal, K. Spoetzl Brewery has also refreshed the can designs, making notable adjustments to highlight the word “Texas” and the brewery’s hometown star badge more prominently. The revival makes Texas Special and Texas Special Light available at a retail price of $13.99 per 12-pack of 12 oz. cans.

As they usher in this new chapter, beer lovers are once again welcomed to indulge in a refreshingly quality beverage that encapsulates nearly a century of brewing heritage. Whether enjoyed with friends on a sunny Texas afternoon or paired with an authentic BBQ feast, these beers represent more than just a drink—they symbolize the shared culture that thrives in the heart of Texas. Remember to raise a glass to celebrate the revival of Texas Special and its delightful light counterpart!