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A New Creative Venture: IT DEMANDS SACRIFICE

BAD IDEA has officially announced the debut of a thrilling new comic series titled IT DEMANDS SACRIFICE. This project combines the talents of acclaimed Emmy Award-winning screenwriter Philip Gelatt and renowned director David Yarovesky, alongside the artistic vision of Adam Pollina. Scheduled for release in October, this limited series promises to push the boundaries of storytelling in the comics medium.

A Unique Storyline

The narrative follows Bronson, the youngest and smallest member of a goat family living peacefully on a farm. However, tranquility shatters when a drug-fueled satanic cult invades their lives. They abduct Bronson and aim to sacrifice him along with others during a harrowing ritual under a blood-red moon. The story pivots around Bronson's struggle as he faces the sinister cultists to save his family, all while wielding courage he never knew he possessed.

Philip Gelatt explained the drive behind this project, saying, "We wanted to approach the genre from a new angle, something that could make it feel fresh, dangerous, and genuinely shocking again. And somehow that led us to a story with murder cults, ritual sex magic, adorable goats, and an enormous amount of heart."

This mix of horror and heart is a signature element Gelatt hopes to express in the comic. He cleverly reached into the realm of absurdity paired with emotional depth, which makes the concept of a cute goat fighting back against its captors a fascinating premise.

Talent Behind the Creation

Philip Gelatt's accolades span various mediums. With experience writing the much-loved Netflix anthology LOVE, DEATH & ROBOTS, for which he has won multiple Emmy Awards, Gelatt has established himself as a prominent figure in animation and storytelling. He has also made significant contributions to film and video games, including titles like EUROPA REPORT and RISE OF THE TOMB RAIDER.

In addition to Gelatt, David Yarovesky's involvement adds a layer of expertise to the project. Known for the film BRIGHTBURN, Yarovesky has made waves in the horror genre, successfully blending the traditional superhero tales with terrifying elements, appealing to fans on both ends of the spectrum. His creative vision promises to imbue IT DEMANDS SACRIFICE with an emotional intensity that elevates it beyond mere entertainment.

Artistic Excellence

The striking visuals of the comic will be crafted by legendary artist Adam Pollina, known for his previous works on series like X-Force and Pyrate Queen. With the addition of master colorist Dean White, who has worked on renowned comics like Conan the Barbarian, the visual storytelling in IT DEMANDS SACRIFICE will undoubtedly be compelling. Pollina's engaging style is expected to bring the narrative's blend of horror and profundity to life.

An Experience Like No Other

BAD IDEA's CEO Dinesh Shamdasani highlights the unique capabilities of comics as a medium, stating, "Comics can juxtapose the adorable and the horrific, the intimate and the epic, often in the space of a single page. IT DEMANDS SACRIFICE embraces that freedom completely, creating an experience that simply couldn’t exist in any other medium."

This new series, described as "both adorable and disturbing," is set to feature covers from some of the biggest names in the comic book industry, promising to attract attention from collectors and new readers alike. Notably, fans attending San Diego Comic-Con will have an exclusive opportunity to obtain a convention-exclusive edition prior to the general public release in October.

With its unique blend of horror, emotional storytelling, and heartwarming characters, IT DEMANDS SACRIFICE is anticipated to make a significant impact upon its arrival in comic shops worldwide. Join the fun this October, and witness the brave journey of Bronson as he seeks to rescue his family from darkness.