Mytra Secures $120 Million in Series C Funding to Expand Supply Chain Operations

Mytra, a pioneering startup in the industrial robotics sector, has recently announced the successful closure of its Series C funding round, raising an impressive $120 million. This investment comes at a crucial time as the company aims to elevate its operating system designed specifically for supply chain management, firmly positioning itself within a rapidly evolving market.

Funding Details and Key Investors

Founded just four years ago, Mytra has gathered significant momentum, now amassing total funding of over $200 million. The recent Series C round was led by Avenir Growth, with participation from several new investors, including Kivu Ventures, Liquid 2, and D. E. Shaw. Existing backers such as Eclipse, Greenoaks, Abstract Ventures, and Promus Ventures also continued to show their support. Additionally, strategic partners such as Lineage and RyderVentures have been instrumental in Mytra's growth journey.

Milestones and Rapid Growth

Since its inception in 2022, Mytra has reached several critical milestones that highlight its remarkable growth trajectory. 2025 proved to be a pivotal year for the company as it secured contracts with some of the world’s leading organizations, significantly elevating its profile in the market. Notably, Mytra established partnerships with a Fortune 100 food company and a Fortune 500 industrial-supply distribution firm. In the same year, the company executed one of its most ambitious projects yet, deploying a large-scale system that was 60 times bigger than its previous installations.

Mytra’s operational capacity was further enhanced by relocating to a facility that is seven times larger than their previous space, while its workforce expanded by an impressive 78%. High-caliber professionals, including Gabi Gantus as CFO, Ingrid Cotoros as Chief Development Officer, and Nigel Marcussen as VP of Scaling, have joined the team. Notably, former Tesla CFO Zach Kirkhorn has also joined Mytra’s board, bringing invaluable experience to guide the company’s strategic goals.

Tackling Industry Challenges

Mytra's innovative approach addresses long-standing issues in material handling and movement, which currently constitute nearly half of manufacturing labor yet remain largely unchanged from practices established a century ago. The company has identified a pressing industry need, with over 400,000 open industrial roles in the U.S. alone, projected to double by 2030. Shockingly, approximately 60% of warehouse space remains underutilized, contributing to increased operational costs without delivering value.

Chris Walti, CEO and Co-Founder of Mytra, emphasizes the need for a transformative platform to enhance material flow: “We are not just improving existing warehouse robots; we aim to reconstruct the foundational infrastructure that underpins every industrial process. Our vision is for material flow to operate resembling cloud computing—abstracted, programmable, and optimally refined.”

Despite the looming potential benefits of automation, around 80% of industrial facilities lack any form of automation, primarily due to high costs and inflexibility. Mytra tackles this challenge by abstracting material flow into software-defined components—move, store, pick, and route—which standardizes operations and maximizes the utilization of space. Early data from deployments indicate notable improvements, with clients experiencing up to a 32% reduction in labor associated with material handling and a substantial 34% increase in storage density.

Looking Ahead

Jamie Reynolds, Co-Founder of Avenir Growth, underscores the significance of Mytra’s innovations: “Most warehouses struggle to unlock automation benefits due to outdated, rigid systems. Mytra represents a groundbreaking rethinking of material flow that transcends traditional limitations.” With plans to accelerate deployment and scale in response to customer demand, the Series C funding will be critical in recruiting top-tier talent. Mytra currently has more than 20 open positions for senior roles, including Director of Electrical Engineering and Senior Technical Program Manager.

In conclusion, Mytra is strategically positioning itself to revolutionize the supply chain and logistics landscape through its software-defined robotics systems. To stay updated on Mytra’s journey and innovations, visit their website at mytra.ai.