CITTA Tote Bag
2026-07-30 06:29:02

Discover the New CITTA Tote Bag in Venezia Color by HIROFU

Experience Elegance with HIROFU's CITTA Tote



HIROFU, a leading leather brand known for its timeless and minimalist design, has recently unveiled a stunning new addition to its popular CITTA tote bag series. The new color, Venezia, named after the enchanting Italian city famed for its waterways, is set to make waves in the fashion world beginning July 31. Available for purchase online and at all HIROFU stores, this tote bag embodies effortless style and functionality.

Versatile Design for Every Occasion



The CITTA tote bag collection seamlessly blends traditional aesthetics with modern appeal. Designed to be ageless and scene-less, it is perfect for a wide range of activities—from commuting to class, shopping excursions, and traveling adventures. Whether you are a first-time user or a loyal fan of HIROFU, you will appreciate the three generous sizes that are part of this range, accommodating various needs and preferences.

Interestingly, the word CITTA comes from the Italian term for “city,” reflecting the bag's versatile nature, allowing users to pack their belongings freely and enjoy their outings without constraints.

The Alluring Venezia Color



The latest shade, Venezia, introduces a soft and refreshing light blue hue that captures the essence of the city known for its canals. This water-inspired color is perfect for the lingering warmth of late summer, adding a cool touch to any outfit. Despite being crafted from leather, the bag's breezy look ensures it is an excellent addition to summer wardrobes.

Complemented by dark blue stitching and accents, the design beautifully balances the soft body of the bag with a sense of refinement. This understated elegance, a hallmark of HIROFU, is ideal for those looking to elevate their style with a sophisticated accessory.

The CITTA tote bag pairs wonderfully with white outfits, offering a chic marine look that’s perfect for summer outings or beach trips.

Price and Availability



The CITTA tote bags are available in the following sizes:
  • - Small Size: ¥53,800 (tax included)
  • - Medium Size: ¥64,900 (tax included)

The adaptable and user-friendly design of the CITTA tote makes it suitable for daily commutes or trips where additional storage is required. Not only does it provide functionality, but the delicately soothing hue of Venezia will also brighten your wardrobe, adding a refreshing twist to your everyday style.

We encourage you to explore the new Venezia color and the entire CITTA collection. Visit any HIROFU store or check out their online store for more details.

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Brand Philosophy


Established in 1978, HIROFU has been dedicated to crafting high-quality leather products with a focus on simplicity, minimalism, and contemporary design. Their timeless pieces are intended to endure beyond fleeting trends, ensuring that customers cherish them for years to come.

Company Information


  • - Company Name: HIROFU Co., Ltd. (part of the World Group)
  • - CEO: Yoshiko Sasaki
  • - Headquarters: 5F, KD Minami-Aoyama Building, 3-1-31 Minami-Aoyama, Minato-ku, Tokyo, 107-0062
  • - Corporate Website: World Group
  • - Official Online Store: HIROFU Online Store


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Topics Consumer Products & Retail)

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