Hisense Transforms Kitchens with AI Companion Suite and Social Kitchen Concept

On October 10, 2026, Hisense, a leading global brand in consumer electronics and home appliances, unveiled its innovative vision of "Innovating a Brighter Life" through the launch of a new series of refrigerators, the PureSmart Duo. These refrigerators are not just appliances; they serve as intelligent kitchen hubs, designed to enhance connectivity in the modern home.

At the core of Hisense’s offering is the AI Companion Suite, which was introduced at IFA 2026. This technology goes beyond traditional kitchen appliances, connecting smart devices throughout the home to create a seamless living experience. The PureSmart Duo series embodies this concept, uniting people, appliances, and experiences to make artificial intelligence an integral part of daily life.

The concept of a Social Kitchen is brought to life in Hisense's vision, emphasizing how technology can transform kitchens into centers of connection. It encourages not just meal preparation, but also fosters entertainment and communication, allowing families and friends to gather and create memories together in what is often the heart of the home.

One standout model in the PureSmart Duo series features a spacious 611 liters of storage complemented by a 21-inch smart screen. This refrigerator is designed for daily cooking, entertainment, and socializing in the kitchen. With its built-in water purification system and ice-making capabilities, it can produce crescent-shaped ice, crushed ice, and UV sterilized water, boasting an impressive 99.9% sterilization rate, making it easy to prepare beverages for any occasion.

Entertainment is also a key focus. Users can stream content through the VIDDA platform, watch live television, or play music on the 21-inch screen while cooking, dining, or relaxing. With this innovation, crucial moments—like the winning goal in a game or the climax of a season finale—need never be missed, even when busy in the kitchen.

On weekends, families can come together to choose recipes, while connected appliances simplify the cooking process. During gatherings, the refrigerator becomes a social centerpiece; guests can utilize the "Beverage Master" feature on the smart screen to select favorite drinks and follow step-by-step instructions for joint preparation. This allows hosts to spend less time managing the kitchen and more time enjoying the company of friends and family.

For Hisense, the AI Companion Suite represents more than just smart devices; it's about fostering deeper connections through technology. The aim is to transform the kitchen into a space where natural gatherings occur, improving not only cooking but the relationships shared among those in the space.

Founded in 1969, Hisense has grown to become a recognized global leader in appliances and consumer electronics, operating in over 180 countries. The company specializes in high-quality multimedia devices, home appliances, and intelligent IT solutions. According to Omdia, Hisense ranks first worldwide in the segment of televisions larger than 100 inches from 2023 through the first quarter of 2026. Being a pioneer of RGB MiniLED technology, Hisense continues to innovate and implement next-generation RGB MiniLED solutions. As the official sponsor of the FIFA World Cup 2026, Hisense aims to forge global sports partnerships to connect with audiences around the world.