#USA #Inc. Power Partner #Kissimmee #ABCS Insights #Advertising Measurement

ABCS Insights Named 2025 Power Partner by Inc.

In a significant recognition for the emerging advertising analysis firm, Inc. has announced ABCS Insights as a 2025 Power Partner. This accolade celebrates B2B companies that consistently provide invaluable products and services to aid other businesses in achieving success across various industries.

The Significance of the Award

Inc.’s Power Partner Awards serve as a hallmark for top-tier B2B firms, offering a vetted directory that connects small and midsize businesses with reliable vendors and suppliers. Past honorees have included industry heavyweights such as Intuit QuickBooks, Slack, and Insperity, underscoring the prestige associated with this accolade. The recognition is a testament to ABCS Insights' commitment to delivering quality and innovative solutions to its clients.

Founded in 2020, ABCS Insights has rapidly established itself as a pivotal player in the advertising campaign measurement arena. The company offers comprehensive services that include full-funnel campaign validation and optimization. Utilizing privacy-centric methodologies, ABCS connects advertising efforts directly with business outcomes. Their data-driven approach ensures clients can maximize the return on their advertising investments.

Innovative Measurement Solutions

ABCS Insights stands out in the industry due to its robust measurement platform. By leveraging a variety of large-scale unified datasets, ABCS can accurately gauge campaign effectiveness. Their resources incorporate:

• - 23 million household receipt panel
• - 20 million member survey panel
• - 70 million user location data panel

These extensive datasets enable ABCS to provide detailed insights and analytics that help advertisers refine their strategies effectively. Additionally, the company identifies purchase-based audience segments tailored for advertisers, boosting the effectiveness of marketing campaigns. With over 75 syndicated segments available, ABCS ensures customization and adaptability to meet different advertising needs.

CEO's Perspective

Jerome Shimizu, CEO and Co-Founder of ABCS Insights, expressed his gratitude upon receiving the recognition. He stated, "Being recognized by Inc. as a leading B2B provider is an honor—and a testament to the trust our clients place in us. We'll keep innovating to ensure advertisers maximize their return on ad spend." This statement reflects the company’s ongoing commitment to evolving its offerings in order to meet the ever-changing demands of advertisers.

About ABCS Insights

ABCS Insights operates with a clear mission of "Making Media More Valuable." Headquartered in Kissimmee, Florida, the firm is dedicated to empowering various stakeholders in the advertising ecosystem. This includes media publishers, advertisers, media agencies, and intermediaries such as Supply-Side Platforms (SSPs) and Demand-Side Platforms (DSPs). By focusing on quantifying the real-world impact of advertising, ABCS employs a meticulous, privacy-first approach, emphasizing a cookieless and personally identifiable information-free environment. Their innovative methods connect media exposure with tangible business results, using scalable, survey-based techniques and test-versus-control models.

The firm’s offerings also encapsulate advanced audience segmentation and in-flight optimization capabilities, making them a comprehensive solution for advertisers seeking effective measurement strategies. For anyone eager to discover more about ABCS Insights, further information can be found on their website: www.abcsinsights.com.

About Inc.

As a premier media brand and essential guide for entrepreneurs and business leaders, Inc. focuses on informing and inspiring its audience of risk-takers and innovators. The publication is owned by Mansueto Ventures LLC and aims to elevate the profiles of those shaping the future of business. For additional details, visit www.inc.com.

Through this award and its continued emphasis on innovation, ABCS Insights is poised to lead the advertising measurement industry forward, helping companies achieve greater success in an increasingly competitive landscape.