#USA #Silicon Valley #Semiconductor #Ceva #Ziv Hammer

Ziv Hammer Appointed as Ceva’s Executive Vice President for Connectivity and Sensing

In a strategic move aimed at enhancing its leadership in the semiconductor industry, Ceva, Inc. has named Ziv Hammer as the new Executive Vice President for Connectivity and Sensing. This high-profile appointment, announced on September 15, 2026, marks a significant step for Ceva as it integrates its connectivity and sensing businesses under one umbrella, a move designed to bolster its technology execution and customer relationships.

Ziv Hammer, who boasts over two decades of experience across various facets of semiconductor technology, will be pivotal in driving Ceva’s initiatives in Wireless IoT, Mobile Broadband, and Sensing and Audio Software. Reporting directly to CEO Amir Panush, Hammer’s role underscores the company's commitment to adapting to the ever-evolving semiconductor landscape, especially with the increasing demand for complex system solutions tailored to meet customer needs.

Having previously held senior roles at Intel, Infineon Technologies, and GlobalFoundries, Hammer brings a wealth of knowledge in developing and commercializing advanced semiconductor technologies. At GlobalFoundries, he led teams of over 1,000 employees and was responsible for guiding customers from the concept phase to the production of customized silicon designs. His extensive expertise in wireless connectivity, secure IoT, and client computing will be invaluable as Ceva expands its offerings in the realm of Physical AI.

Building a Solid Foundation for Innovation

Amir Panush emphasized the significance of Hammer’s appointment, stating, “Ziv combines deep technical expertise with an exceptional track record of building world-class organizations and bringing complex semiconductor technologies from concept to market.” As the industry gravitates toward more sophisticated and interconnected devices, Hammer's leadership will be critical in ensuring that Ceva aligns closely with the evolving needs and opportunities of its clients.

“I’m excited to join Ceva at a time when the semiconductor industry is being reshaped by increasingly intelligent and connected devices,” Hammer remarked. He noted that Ceva possesses an exceptional portfolio of technologies and engineering talent, strategically coupled with a diverse customer base focusing on the smart edge. The future appears promising as Hammer looks forward to collaborating with teams, customers, and partners to address emerging requirements and transform them into innovative, differentiated solutions.

Ceva’s Vision for The Smart Edge

Ceva has firmly positioned itself as a leader in the semiconductor space, providing silicon and software IP for a range of smart edge applications. Their AI fabric portfolio enables devices to connect, sense, and infer, which are essential competencies for intelligent edge technology. The company's offerings encompass a wide spectrum, including 5G, cellular IoT, Bluetooth, Wi-Fi, and UWB connectivity, as well as scalable edge AI NPUs, AI DSPs, and more.

With a successful track record surpassing 22 billion devices shipped and a trusted partnership with over 400 customers worldwide, Ceva is at the forefront of powering today’s most advanced smart edge products. These range from AI-infused wearables to autonomous vehicles, illustrating Ceva's capability in providing flexible and innovative solutions that integrate seamlessly into existing design flows while maintaining ultra-low-power performance.

As the journey progresses toward Physical AI, Ceva’s structured roadmap sets a solid foundation for developing clever systems that are always connected, contextually aware, and capable of making intelligent, real-time decisions. Having Ziv Hammer at the helm of Connectivity and Sensing initiatives will undoubtedly accelerate this vision.

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