Huawei and SOLUM Reveal Innovative Shop-in-Shop Smart Network Solution to Accelerate Retail Intelligence

Introduction


During the Mobile World Congress (MWC) 2026 in Barcelona, technology giants Huawei and SOLUM have teamed up to introduce a revolutionary concept aimed at enhancing retail intelligence. The newly launched Shop-in-Shop Smart Converged Network Solution (SiS) represents a significant leap in modern retail infrastructure. By providing a unified digital framework that incorporates electronic shelf labels (ESL), this innovative solution paves the way for retailers seeking to streamline operations and enhance customer experiences in high-traffic environments.

The Technology Behind SiS


The SiS solution is built on a cohesive retail infrastructure platform that integrates digital systems with ESL. This integration creates a scalable and cost-effective network architecture that allows global retailers to operate more efficiently. The collaboration between Huawei and SOLUM builds upon their prior work in IoT solutions, expanding to offer a comprehensive package specifically tailored for shop-in-shop settings in bustling locations such as shopping centers, airports, train stations, and trade fairs.

Hoy-Jin Lee, Senior Vice President of SOLUM Europe, emphasized the importance of this partnership, stating, "Together, we have developed a comprehensive retail infrastructure platform that combines digital systems and electronic labels into one scalable and economical architecture. Our solution can greatly help retailers reduce operational costs."

Cost Efficiency and Scalability


One of the standout features of the SiS solution is its ability to significantly reduce the total cost of ownership (TCO). Retailers can expect up to a 55% decrease in TCO, with larger facilities seeing savings of up to 33%. By employing a unified gateway that functions seamlessly across LTE, Wi-Fi, and ESL systems, the solution eliminates the need for dedicated access points for ESL systems. Furthermore, retail environments can deploy pre-integrated, plug-and-play implementations, which enhances security and independence in network architecture.

Real-Time Updates and Remote Management


The SiS solution enables real-time content updates and efficient management capabilities through a single device. This allows retailers to exert remote control over their entire operation, providing them the agility to launch promotions and manage displays instantaneously across various store locations worldwide. With response times measured in milliseconds, the system facilitates synchronizing promotional updates in real-time, regardless of store location.

Future Innovations and Collaborations


Looking ahead, Huawei is committed to continuing its collaboration with SOLUM to foster innovations that incorporate artificial intelligence into retail strategies. This includes exploring advanced applications for retail intelligence, contributing to the digital transformation journey of the retail sector. As Hoy-Jin Lee stated, the partnership aims to dive deeper into retail knowledge to accelerate this smart and digital evolution.

Conclusion


The unveiling of the SiS Smart Converged Network Solution at MWC 2026 marks a pivotal moment in the retail industry. By leveraging innovative technologies, Huawei and SOLUM provide a roadmap for retailers to enhance their operational efficiency, customer engagement, and overall business intelligence. This sophisticated solution sets the stage for a new era of retail experiences that are not only economical but also intelligently connected, ensuring that businesses are well-equipped for the future.

Topics Consumer Technology)

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