#Japan #Shibuya #ONE CAREER #Direct Recruiting #Scout Service

One Career's Innovative Scout Service Campaign

One Career, headquartered in Shibuya, Tokyo, is making waves in the recruitment market with its new outdoor advertising campaign aimed at promoting its scout service for new graduates. Scheduled to run from November 1 to November 30, 2025, this campaign will feature advertisements across major railway stations and train interiors in the Kansai and Tokai regions under the compelling tagline, "The Next Generation Ace Won't Just Come to You."

The Rise of Direct Recruiting

In recent years, direct recruiting has gained substantial traction, especially during times of labor shortages, making it increasingly crucial for companies in various sectors, including new graduate recruitment. This service, which allows businesses to engage with potential candidates directly, has transitioned from its original focus on mid-career hiring to encompass entry-level positions as well, significantly impacting how companies attract talent in today's competitive market.

As the recruitment landscape evolves, One Career has witnessed a notable increase in inquiries about its services, highlighting the growing recognition of the importance of proactive engagement with potential candidates.

Understanding One Career's Scout Service

Launched in 2022, the Scout Service allows companies to send tailored scouting messages directly to students registered on One Career's platform, which is used by roughly two-thirds of job-seeking students in Japan. With a vast pool of registered students and enriched profile information, the service has rapidly garnered acclaim, surpassing 3,000 corporate users.

In addition to the traditional scouting functionalities, One Career recently integrated with Adobe Express, an all-in-one content creation app. This innovative collaboration enables students to create and upload their self-promotion images, allowing companies to better visualize potential candidates beyond mere text descriptions.

Advertising Campaign Overview

Design

The campaign prominently features the slogan, "The Next Generation Ace Won't Just Come to You," emphasizing the proactive approach to meeting desired candidates. The advertisements will include logos of companies already utilizing the scout service, fostering trust and anticipation among prospective users.

Display Locations

The advertisements will be strategically displayed on posters, digital signage, and various spots inside trains, maximizing visibility to potential candidates during their daily commutes.

Special Campaign for Scout Service Utilization

To further incentivize companies, One Career is currently running a special campaign offering complimentary scouting message sending services. Companies interested in taking advantage of this offer can find more details on their website, with certain eligibility criteria applicable.

For more information, please visit: One Career Contact

About One Career Inc.

Founded on August 18, 2015, One Career envisions creating careers for every individual, with a mission to empower both individuals and organizations with comprehensive career-related data. The company operates three key services:

• - Job-seeking support service for students (One Career for Students)
• - New graduate recruitment service for companies (One Career for Employers)
• - Career change and mid-career recruitment support service (One Career for Career Change)

Headquarters: 20-1 Sakuragaoka-cho, Shibuya, Tokyo, Shibuya Info Tower, 16th Floor
CEO: Naoyuki Miyashita
Business Focus: Career data platform services including recruitment DX support services
Company Number: 4377 (TSE Growth)
Website: One Career