KAYALI Launches Chocolate and Milky Musk Oud Fragrances, Redefining Oud Traditions
KAYALI Expands Oudgasm Collection with Innovative Fragrances
In the fragrance world, KAYALI continues to make waves with its innovative approach, unveiling two new scents in its Oudgasm Collection: Oudgasm Chocolate Oud | 11 and Oudgasm Milky Musk Oud | 30. These fragrances not only expand the range but redefine traditional interpretations of oud, a prized ingredient in perfumery, offering fresh and unconventional expressions that resonate deeply with modern consumers.
Founder Mona Kattan takes pride in her Middle Eastern heritage, and her passion for crafting unique scents is evident in every release under the KAYALI brand. The addition of these two new fragrances comes at a notably impactful time, as the prestige fragrance market saw growth reaching $3.9 billion, largely driven by consumer demand for new launches—nearly one-third of this total growth was attributed to innovative scents like KAYALI’s latest offerings, as reported by Circana.
The Allure of Gourmand Scents
Oudgasm Chocolate Oud | 11 is designed for those who love sweet, indulgent scents. It features a captivating mix of spiced rum, caramel apple, and chocolate oud, layered with orris, jasmine, and incense. The base notes of dark cocoa, sandalwood, and cashmere wood create a warm, enveloping atmosphere, inviting wearers into a sensory experience that is both luxurious and comforting. As perfumer Hamid Merati-Kashani explains, this scent combines the rich sensuality of oud with the decadent allure of chocolate, offering something elegant yet approachable for everyday wear.
On the other hand, Oudgasm Milky Musk Oud | 30 caters to those seeking a softer, more sensual fragrance experience. With vibrant notes of pink pepper and strawberry cream, alongside creamy musk and incense, this fragrance embodies a warm, skin-like quality that gently envelops the wearer in a cocoon of intimacy. Perfumist Ilias Ermenidis explains it as a cozy yet captivating scent, amplified by the comforting tonka bean and silver oud in the base.
The Beauty of KAYALI’s Design
Both fragrances are encased within KAYALI’s signature black lacquered bottles adorned with jeweled caps, symbolizing the artistry that goes into each product. The selection of numbers for each fragrance reflects the careful crafting process involved in developing the perfect scent.
As KAYALI continues to push the envelope with new launches, the brand is not only appealing to fragrance connoisseurs but also to those looking for accessible luxury. The new additions include 50ml bottles priced at $140 and 10ml deluxe miniatures available for $38, catering to varying consumer preferences. Furthermore, a limited-edition Oudgasm Miniature Set and a Discovery Layering Set have also been introduced, ideal for gifting or personal exploration of KAYALI’s olfactory universe.
A Vision of Inclusivity and Creativity
KAYALI was founded with a vision to bring a modern fragrance experience that celebrates individual expression and the beauty of layering scents. Mona Kattan's innovative approach allows customers to create their signature scent and share the joy of fragrance. The brand's commitment to crafting unique, long-lasting, and cruelty-free perfumes is paired with a passion for redefining the way we perceive oud.
With a loyal social media following exceeding 5 million, Mona Kattan has established a strong community passionate about fragrance, lifestyle, and fashion, bridging the gap between tradition and modernity in her creations.
In a market eager for fresh, bold developments, KAYALI’s Oudgasm Chocolate Oud | 11 and Oudgasm Milky Musk Oud | 30 embody a new direction for oud, one that is playful, multidimensional, and captivating for every mood and occasion.
Conclusion
The launch of these fragrances signifies not just an expansion of KAYALI’s offerings but also a bold redefinition of oud in contemporary perfumery. With the introduction of these unique gourmand twists, KAYALI invites fragrance lovers to explore the depth and versatility of oud, reinforcing its place as a cherished component in the world of luxury scents.