Reboot Launches New Corporate Device Rental Service
Introduction
Reboot Co., Ltd. headquartered in Minato, Tokyo, has recently unveiled its corporate subscription service titled "Reboot" aimed at meeting the needs of businesses. This marks a significant expansion from their previously launched personal subscription service that started in the spring of 2024. The incorporation of a business-specific plan aims to tackle the requests of corporate clients, offering a seamless experience for acquiring the latest devices.
Background of Service Launch
In today’s competitive landscape, it is crucial for startups and growing companies to equip each employee with the latest devices to maximize performance. However, acquiring multiple high-performance laptops or smartphones can require a substantial initial investment, sometimes amounting to several million yen. This poses a challenge as funds that could be utilized for recruitment, marketing, or product development are diverted towards device procurement.
In response to these challenges, conventional leasing services present their own complications: submitting financial statements for the previous two to three years, providing registration documents, and setting up guarantors often involve a lengthy approval process, typically taking weeks. For nascent startups or growing businesses with limited track records, passing through these leasing approvals can also be a significant hurdle. The rise of BYOD (Bring Your Own Device) policies to minimize upfront costs has led to increased security risks, blending corporate and personal data, and complicating device management, creating additional challenges, especially during IPO examinations and client security audits.
Reboot was born from the desire to solve these issues, providing a streamlined environment where growing companies can focus on their core operations. With a unique credit assessment system based on corporate registration numbers, there is no need for financial statements or proof of registration. The process is fully online; from quote to application, companies can have devices delivered in as little as three business days, allowing them to redirect saved funds and time into furthering their business growth.
Features of the Service
1. Maximize Productivity with Latest Devices
The service enables businesses to introduce the most up-to-date smartphones, tablets, and laptops at a fixed monthly rate, eliminating constraints on performance and enhancing overall team productivity.
2. Redirect Savings Toward Growth Investments
Initial costs related to device acquisition are substantially reduced, initiating the contract requires only a single month’s fee. This allows businesses to allocate freed-up resources directly toward investments that drive growth, while the predictable monthly payments support improved cash flow management.
3. Comprehensive Device Management
Reboot takes care of everything from procurement to repairs, data erasure, and returns. This reduces the workload for IT departments, letting them concentrate on core business tasks.
4. Simplified Accounting Processes
Monthly usage fees are processed as rental expenses, negating the need for fixed asset management. This reduces the burden of bookkeeping duties associated with asset recording and depreciation calculation.
5. Affordable Repair Insurance
For just 1,000 yen per month per device, businesses can opt for repair insurance. This covers issues like breakage, water damage, or screen cracks, ensuring a maximum out-of-pocket expense of 5,000 yen. Additionally, a replacement device is available while repairs are underway.
6. Fast Online Setup
With the unique credit evaluation based on corporate registration numbers, financial statements, registration documents, and guarantors are not required. Prospective clients can obtain quotes and complete the application online, with credit evaluations completed in as fast as three business days, leading to swift device delivery.
Device Lineup
Available contract durations include 12, 24, or 36 months, with variations in pricing based on the chosen period. An initial contract service fee equivalent to one month’s rate is also applicable.
Cost Comparison Example: Implementing 10 Laptops (36-Month Plan)
Comments from the CEO
"I want valuable resources to be used for business growth rather than device costs. Reboot was created with this mission in mind. By providing an optimal environment for all team members to perform at their highest potential with the latest devices, funds can be directed towards recruitment, marketing, and product development. We aim to eliminate the time spent on device acquisition, allowing startups and growing companies to focus entirely on their growth."
— Reboot Co., Ltd. CEO Philip Liu
Future Developments
- - Gradual expansion of device offerings based on customer needs.
- - Ongoing promotions for client companies to be implemented.
Company Overview
Reboot is a tech subscription service that promotes a cutting-edge circular economy, aiming to provide access to the latest technology at reasonable prices. This efforts contribute towards reducing electronic waste and facilitating a sustainable future.
Company Name: Reboot Co., Ltd.
Address: 1-17-1 Toranomon, Minato, Tokyo 105-6415, Japan.
CEO: Philip Liu
Established: June 2022
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