Shorenstein Completes Sale of Willow Apartments
In a strategic move within the competitive real estate landscape of the Pacific Northwest, Shorenstein Investment Advisers has successfully sold the Willow Apartments, a luxury multifamily community based in Lake Oswego, Oregon, to Sentinel Real Estate. The sale, completed in August 2026, marks a noteworthy chapter in Shorenstein's investment journey, emphasizing the growing demand for quality rental properties in the region.
A Look at Willow Apartments
Developed by Shorenstein and completed in 2024, Willow Apartments is a modern five-story building comprising 158 upscale residences. The community features an array of one-, two-, and three-bedroom apartments, designed with contemporary finishes that appeal to discerning residents. Its range of amenities stands out, including a sky lounge that offers breathtaking views, a state-of-the-art fitness center, collaborative workspaces, and outdoor areas perfect for relaxation and recreation. Additionally, the property is equipped with EV charging stations, catering to the growing number of electric vehicle owners.
Located in Lake Oswego, a hub for live-work-play environments, Willow is strategically positioned in one of the Portland metropolitan area’s most desirable neighborhoods. This area is recognized for its robust housing market, excellent education system, and scarcity of new multifamily developments. As a result, the local demand for high-quality rental options continues to rise, driven by a growing influx of corporate investments and relocations from downtown Portland.
Shorenstein's Vision and Impact
Jed Brush, the Managing Director at Shorenstein, elaborated on the sale's significance, stating, “Our investment in Willow further strengthens Lake Oswego's vibrant mixed-use environment.” Over the past five years, the submarket has attracted new business establishments relocating to Lake Oswego, a trend that underscores the area's potential for continued growth and investment.
Shorenstein operates as a vertically integrated investor and property manager, focusing on leveraging market fundamentals, active asset management, and operational expertise. Their approach aims to foster long-term value for their investors. In the past decade alone, the company has developed more than 2,500 residential units nationwide, using its integrated development and operational skills to create living spaces that resonate with community needs.
An Overview of Shorenstein
Founded in 1992, Shorenstein is a privately-owned investment adviser with a strong focus on high-quality office, residential, and mixed-use properties throughout the U.S. As of March 31, 2026, the firm boasts an impressive portfolio with over $20.3 billion in acquired assets. Shorenstein’s strategy involves tapping into opportunities across various investment structures, including ground-up developments, asset repositioning, and stable asset acquisitions, ensuring resilient and attractive returns.
The company has been a significant player in the office investment market, recently acquiring twelve office properties valued at over $1.8 billion. These acquisitions are expected to yield an average distribution rate of 9% as of June 2026, signaling Shorenstein’s commitment to securing top-tier assets in prime submarkets aimed at achieving optimal cash flow and valuation growth.
Closing Thoughts
The sale of Willow Apartments not only highlights Shorenstein's expertise in property development and investment but also underlines the robustness of the Lake Oswego market. As more businesses relocate to this vibrant community, the need for quality housing continues to escalate, promising exciting opportunities for investors and residents alike. With ongoing developments in the area, Lake Oswego is set to remain a key player in the Pacific Northwest's real estate landscape.
For more information on Shorenstein's projects and their vision for future investments, visit
Shorenstein's official website.