Jay Walker Launches REVIVE, A Bold New National Network Based in Nashville
Jay Walker Launches REVIVE: A Bold New National Network
In an exciting development for the media landscape, Jay Walker has officially announced the launch of REVIVE, a national network that aims to provide bold reporting and culturally engaging programming to a modern audience. With its headquarters in Nashville, Tennessee, this ambitious initiative is poised to reach approximately 180 million households by January 2026, making a significant impact in the media sector.
The Foundational Vision of REVIVE
REVIVE intends to stand out in a crowded media environment by focusing not only on entertainment but also on meaningful conversations and a genuine representation of diverse cultural perspectives. The network will be housed in a state-of-the-art media campus covering 200,000 square feet on five acres, which includes 13 production studios and a central newsroom specifically designed to deliver real content with tangible impact.
Jay Walker, the brain behind this innovative network, expressed his enthusiasm for the project: "This structure is more than just a network; it’s a new space for honest conversation, reliable journalism, and content that reflects where we are as a culture and where we are headed." This endeavor highlights Walker’s commitment to creating a platform that respects audience intelligence and values their time.
Comprehensive Infrastructure
Commencing operations from a fully equipped 200,000-square-foot campus in Nashville, REVIVE will employ over 200 professionals. This includes journalists, content creators, and production talents, all poised to deliver original reporting and dynamic live shows across various formats. This infrastructure provides REVIVE with the scalability necessary to thrive in the competitive media landscape, aiming to redefine what a modern media platform can offer.
A Multi-Platform Approach
REVIVE will utilize a multi-platform distribution strategy, reaching viewers through a blend of cable broadcasting, direct-to-home reception, streaming platforms, social media engagement, and strategic partnerships. This approach not only connects with audiences where they consume content but also reflects a commitment to meeting viewers in their preferred spaces, whether on television, online, or in digital environments shaping culture today.
Ownership Structure and Strategic Direction
In a significant move, WOAHRAE, the parent company of REVIVE, will retain 100% ownership of REVIVE MEDIA Co. This decision ensures that the network’s vision and long-term strategy remain closely aligned with WOAHRAE’s objectives, allowing it to operate with creative control, agility, and unprecedented innovation.
Walker further elaborated on this strategy, indicating that it positions the network to emerge as an essential player in national media while fostering an ecosystem that extends beyond traditional television. REVIVE is poised to combine live reporting, deep storytelling, culturally relevant perspectives, and digital engagement to connect a diverse audience.
Looking Ahead
As REVIVE prepares to make its mark in early 2026, the network is designed not just to entertain but to inform and engage its audience thoughtfully. By adopting a mission-focused approach to media, REVIVE aims to usher in a new era of communication that resonates deeply with viewers across the nation. With a foundational commitment to integrity and culture, REVIVE seeks to redefine how media platforms can foster engagement and discourse in an ever-evolving world.
About REVIVE
REVIVE is a newly established national network founded by Jay Walker. It is committed to delivering content that merges trustful journalism with culturally significant programming. Based in Nashville, REVIVE functions through a large-scale production facility designed for widespread distribution across cable, streaming, and digital platforms.
About WOAHRAE
WOAHRAE is a media and branding company focusing on cultural significance and the development of impactful platforms. As the sole owner of REVIVE MEDIA Co., WOAHRAE supports the strategic growth and presence of REVIVE in the media landscape.