NAVAL WATCH Event
2026-07-16 09:23:03

Discover the Modern Military Aesthetic at NAVAL WATCH Pop-Up Event

Experience the Unique NAVAL WATCH Pop-Up Event



From July 18th to July 20th, 2026, enthusiasts of military-style timepieces are invited to a special pop-up event hosted by HIGH! STANDARD in Tokyo. This limited-time engagement features NAVAL WATCH, a brand known for updating classic military watches to suit contemporary tastes and lifestyles.

During this three-day event, attendees will have access to an exclusive collection of 24 distinct models that are not regularly available in stores. The watches are inspired by designs that were historically adopted by various branches of the U.S. and U.K. military, including the Army and Navy. Each piece has been meticulously crafted to emphasize quality materials, appropriate sizing, and detailed dial features that reflect the rugged yet stylish essence of military watches.

The innovation doesn't stop at aesthetics. The functional components, including the movement, have been designed to meet today's active lifestyles. Whether you’re heading to the office, engaging in outdoor activities, or attending social gatherings, there’s a NAVAL WATCH that fits your needs.

In addition to the watches, customers can also purchase optional NATO-style replacement straps. This flexible feature allows wearers to customize their timepieces based on style and occasion, making the watches not just functional, but also a personal expression of style.

Pricing for these unique timepieces ranges from ¥19,800 to ¥44,000, appealing to a variety of preferences and budgets. As this is a three-day only event, be sure to mark your calendars and don’t miss out on this opportunity to enhance your collection or find the perfect gift.

Event Details


  • - Dates: July 18-20, 2026
  • - Location: HIGH! STANDARD, 〒150-0033 Tokyo, Shibuya, Sarugakucho 25-1
  • - Contact: 03-3464-2109
  • - Hours: Sat, Sun, and Holidays: 11:30 AM - 8:00 PM / Weekdays: 11:30 AM - 7:00 PM
  • - Instagram: @high_standard_official

For the latest updates and information, be sure to follow HIGH! STANDARD on Instagram. If you’re interested in learning more about NAVAL WATCH, remember that they specialize in “Re-produced and Remixed Military watches,” ensuring both style and functionality without compromising the rich heritage of military design.

About HIGH! STANDARD: Founded in 1982, the store is located in a refurbished former military doctor's residence from the early Showa period. Originally, they only sold Made in USA socks, but now they offer an extensive range of items focused on work, military, sports, and outdoor essentials that capture American basics.

For any press inquiries, please reach out to:
Seilin Press
Email: [email protected]

Don’t miss this chance to immerse yourself in military heritage reimagined for the modern world at the NAVAL WATCH pop-up event at HIGH! STANDARD. We look forward to welcoming you!


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Topics Consumer Products & Retail)

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