Softbrain Integration
2025-07-16 02:02:37

Softbrain Initiates Seamless Integration Between e-Sales Manager and Rakuraku Sales Management System

Introduction


Softbrain Inc., located in Chuo, Tokyo, has unveiled an innovative application that facilitates seamless integration between its CRM/SFA product, the e-Sales Manager, and the Rakuraku Sales Management System provided by Rakus Corporation, based in Shibuya, Tokyo. This new application, available on the 'esm linkage' app store, aims to streamline sales processes and eliminate common operational inefficiencies.

Problem Overview


As more businesses adopt various cloud services to enhance their operational efficiency, many face the challenge of data fragmentation across systems. In sales activities, it's standard to employ different systems for CRM/SFA management and sales processing. However, the separation of these systems has created considerable manual input requirements, leading to issues such as duplicate data entry, transcription errors, and inconsistencies in master data.

Softbrain has recognized these challenges and developed this integration app to resolve data fragmentation, allowing users to focus on core sales activities and accurate sales management.

Features of the Integration App


By connecting the e-Sales Manager and Rakuraku Sales Management System, significant time-saving and efficiency-enhancing features are implemented:

  • - Unified Master Data Management: The customer and product master data registered in the e-Sales Manager is automatically synchronized with Rakuraku Sales. This integration ensures both systems maintain identical master information, facilitating seamless data exchange.

  • - Automated Quotation Generation: When a user generates a quotation from the e-Sales Manager's project screen, relevant data is automatically extracted, creating a comprehensive quotation and registering it in the Rakuraku system. This drastically reduces the likelihood of human error associated with manual data entry and shortens the time required to generate quotes. Users can also easily duplicate previous quotations, enhancing productivity further.

  • - Real-time Data Synchronization: The integration allows for automatic synchronization between the two systems. If there are changes to the quotation in the Rakuraku system, the information in the e-Sales Manager will update automatically. This eliminates the necessity of manually updating each system separately, keeping the sales team updated with the most current information.

esm linkage Overview


The esm linkage serves as an app store for the e-Sales Manager, offering users the ability to download various integration applications. Users can select their desired integration app from the esm linkage, perform a simple initial setup, and quickly initiate data connections. Furthermore, updates to the integration interfaces of these cloud services will be automatically implemented, negating the need for ongoing maintenance.

The range of apps available on esm linkage is set to expand continually, providing users with more opportunities for integration and efficiency. Visit esm linkage to explore available options.

Pricing Details


The monthly usage fee for the integration is set at 60,000 JPY (exclusive of tax) per environment.

Comments from Rakus Executive


Koji Yoshioka, head of the Rakuraku Cloud Division at Rakus, expressed his enthusiasm about the valuable integration between sales activities and sales management tasks. He emphasized how this integration addresses challenges such as duplicate data entry and transcription errors, allowing users to focus more on high-value core tasks. Yoshioka believes that collaborating with Softbrain will enhance customer productivity significantly.

Overview of Rakuraku Sales System


Rakuraku Sales is a cloud-based system that optimizes numerous sales management operations, including quotation management, order processing, invoice management, and order management. By automating complex calculations and monthly data preparation tasks, it eliminates manual errors, contributing to overall business efficiency. The customizable nature of Rakuraku Sales ensures it can fit unique business models, making it ideal for various industries with specific management needs. Learn more about Rakuraku Sales.

About e-Sales Manager


Since launching Japan’s first CRM/SFA solution in August 1999, Softbrain has been at the forefront of transforming customer engagement through its solutions that encompass marketing, sales, and after-service operations. Their flagship product, the e-Sales Manager, alongside other tools like 'esm Marketing' and 'esm Service,' are backed by extensive know-how in customer engagement process management. Aiming to maximize client productivity through tailored solutions, they offer comprehensive consulting services, ensuring a high adoption rate of 95% with over 5,500 implementations. Discover more about e-Sales Manager.

About Softbrain Inc.


  • - Company Name: Softbrain Inc.
  • - Location: 6-18-2 Ginza, Chuo, Tokyo, 11th Floor, Nomura Real Estate Ginza Building
  • - Representative: Hirofumi Toyoda, President
  • - Established: June 17, 1992
  • - Business Scope: Development and provision of cloud applications and platforms for customer engagement operations
  • - Visit Softbrain.

Inquiries Regarding this Release


  • - Public Relations Contact: Ayako Akimoto, Sales Planning Department
  • - Location: 6-18-2 Ginza, Chuo, Tokyo, 11th Floor, Nomura Real Estate Ginza Building
  • - Phone: 03-6779-9800
  • - Fax: 03-6779-9310
  • - Email: press@softbrain.co.jp



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