Transforming Recruitment for Foreign Workers in Japan
In today’s competitive employment landscape, the need for effective communication is more important than ever. Addressing the challenges faced by both employers and job seekers, soeasy, a Tokyo-based company, is breaking new ground with the launch of a new service aimed at foreign workers, especially Japanese-speaking Indonesians. The initiative is focused on creating an environment where understanding and communication can thrive, using the power of video and the influence of social media.
The Background of the New Service
The hiring process is often fraught with challenges. Employers face mounting costs and effort to find the right candidates, while job seekers may struggle to visualize the work environment through conventional text listings. Phrases like, “We have a family-like workplace” often feel hollow without context, and cultural differences add to the uncertainty. This disconnection led to soeasy developing a service that utilizes video to clarify workplace settings and duties, aiming to mitigate mismatches in expectations between employers and candidates.
Service Overview
Launched on the Instagram account 'soeasy jepang,' which boasts over 130,000 followers interested in Japan, the service features influencer Marsha visiting various companies. Through her stories, Marsha captures the essence of the workplace, including the environment, job roles, and insights from current employees in a storytelling format. This immersive experience allows potential job seekers to grasp the workplace dynamics through visual and auditory means, thus enhancing their understanding and motivating them to apply.
The approach enables rapid pooling of applicants and raises the quality of applications. Moreover, companies can simultaneously promote themselves and advertise job openings, significantly increasing their reach. With subtitles and translations in Indonesian, the service is designed to encourage comprehension and spark interest among potential candidates.
Target Audience
This innovative service is tailored for companies that are looking to:
- - Enhance or strengthen their foreign talent recruitment strategies.
- - Share their unique workplace culture and environment through engaging video content.
- - Improve matching accuracy with Indonesian talent, ensuring both parties can find the right fit.
Vision for the Service
The essence of this service lies in presenting genuine moments through video. Unlike textual descriptions that may fail to convey the true workplace atmosphere, videos allow job seekers to see the real emotions and interactions of current employees. By delivering this authentic experience, the goal is to minimize discrepancies and apprehensions that applicants may feel before joining. Ultimately, the aim is to facilitate a seamless connection between Indonesian individuals interested in Japanese culture and companies that value this talent, paving the way for a mutually beneficial experience.
In conclusion, the partnership between soeasy and job seekers marks a significant step towards creating a work environment where foreign workers can thrive with the confidence that they are making the right career choice in Japan. This synergy will ensure that both sides—companies and foreign talent—can reflect positively on their experiences and affirm that they are indeed better together.
For more information, visit
soeasy.