#Japan #obesity #Eli Lilly #Tanabe Pharma #Kobe, Osaka

On World Health Day, a New Animated Short Film Highlights Obesity

On April 7, recognized globally as World Health Day, Eli Lilly Japan and Tanabe Pharma unveiled an animated short film titled "Obesity - A Family Diary." This heartfelt piece centers around a man with obesity, his efforts to lose weight for his family's sake, and the emotional journey that intertwines his struggles with self-acceptance.

The film, which can be viewed on YouTube, features delicate line drawings that illustrate the man's challenges as he grapples with feelings of personal failure while trying to manage his health. It also captures the support of his family and the transformative encounter he has with a doctor, which helps him understand the complexities behind obesity, effectively aiding his emotional recovery and helping him regain a positive outlook on life.

Despite it being a medically recognized condition needing treatment, obesity often suffers from low societal recognition. Many people mistakenly regard it as merely a personal management issue. This misconception can prevent individuals from accessing necessary healthcare services, presenting an ongoing societal challenge. Therefore, Eli Lilly Japan and Tanabe Pharma aim to educate the public on obesity, enhancing understanding not only among those directly affected but also among their families and the broader community.

The release also coincides with a newly created web page that provides further insights into the film, as well as background information on this project, which seeks to eliminate stigma associated with obesity. Another short film, "Obesity - Redefining My Future," was released earlier this year and highlights a woman's experiences with the condition.

A Deeper Look into Obesity

The story follows a man in his forties who learns he has high blood pressure and fatty liver disease, prompting him to take action for his family's health. His attempts at weight loss lead to fluctuating weight and increasing frustration, ultimately leading him to contemplate whether he’s trying hard enough. However, an encounter with a doctor reveals that obesity is influenced by various factors, including genetics and environment, rather than being solely a result of personal choices. This newfound understanding assists not only in alleviating his guilt but also allows him to reconnect with his authentic self.

Professor Hiroakazu Masuzaki from the University of the Ryukyus offered his insights as a medical supervisor for the film, stating that "obesity is a chronic condition influenced by genetics, lifestyle, stress, and the broader food environment." He emphasized the importance of shifting the focus away from just personal responsibility, as this can lead to misunderstanding and stigma. The film aims to illustrate the internal struggles faced by individuals with obesity, inviting viewers to foster a better understanding of the condition.

The “Is Your Obesity Actually Obesity Disease?” Project

This project was initiated in response to the staggering statistic that approximately 28 million individuals in Japan are classified as obese. However, there is a critical difference between obesity and obesity disease: the latter requires medical treatment due to the health complications associated with it, rather than simply being an issue of diet or exercise alone. Eli Lilly Japan and Tanabe Pharma are committed to promoting awareness and fostering understanding of this complex medical issue through ongoing campaigns, aiming to create a society where everyone can thrive and live healthily.

For additional information about obesity, check out the comprehensive resources available at the website dedicated to educating the public about this condition: Obesity Disease.

About World Health Day

World Health Day has been observed annually on April 7 since 1950, marking the anniversary of the World Health Organization (WHO) charter. It serves as a significant occasion for communities worldwide to rally around health knowledge and inspire actions aimed at improving public health. Since 2025, Japan has shifted from using the term "World Health Day" to emphasize proactive health measures among citizens.

In conclusion, the film illustrates not only the struggles of individuals with obesity but also celebrates their journeys towards self-acceptance and wellness. Through initiatives like this, efforts will continue to break stigmas and enlighten society on underrepresented health issues like obesity disease.