The SILK and Intimissimi: A Unique Collaboration for Wellness and Fashion
In an exciting partnership,
The SILK, a dedicated women’s Pilates studio, is joining hands with the renowned Italian lingerie brand
Intimissimi for a special collaboration titled
“Move in Comfort.” This unique experience will run from
May 28 to June 24, 2026, and aims to emphasize the importance of comfort and individuality in wellness and fashion.
The Collaboration Theme: Move in Comfort
The collaboration’s essence is built around encouraging women to feel comfortable and confident in their own skin, whether they are exercising or going about their everyday lives. By merging
The SILK’s philosophy of a flexible and proactive wellness lifestyle with
Intimissimi’s dedication to beauty and comfort, this initiative promises to introduce a new way of living that empowers women.
Experience the Collaboration
During this month-long collaboration period,
The SILK will set up a special fitting area in select locations where clients can try on
Intimissimi’s popular microfiber lingerie collection. This hands-on experience aims to provide practical insights into how elegant lingerie can enhance daily movement.
In addition, customers can explore exclusive discounts and offers across both brands’ participating stores, enhancing this partnership’s appeal.
About The SILK
The SILK operates under the mantra of ‘living gracefully,’ promoting a lifestyle that extends beyond physical flexibility. It emphasizes the importance of nurturing both body and mind, enabling women to shine by remaining true to themselves. The studio spaces are designed to transport members from the mundane to a sophisticated sanctuary where they can savor the joy of their Pilates journey.
With a range of programs crafted by knowledgeable Pilates instructors and physiotherapists, every session is tailored to ensure that participants are not just received but nurtured in their wellness journey.
Overview of the Collaboration Month
- - Duration: May 28 - June 24, 2026
- - Participating Stores: Locations include The SILK studios in cities like Tokyo and Osaka as well as select Intimissimi outlets.
- - Special Offers: Customers will receive exclusive gifts and discounts for attending events or making purchases at either of the stores, maximizing the engagement during this collaboration.
Kickoff Event at The SILK Shibuya
To celebrate the beginning of this exciting collaboration,
The SILK held a special Pilates event at its
Shibuya studio on
May 28th, 2026. A total of
42 participants, including influencers and media representatives, experienced a specially designed Pilates session while donning the
Intimissimi microfiber collection.
After the sessions, participants enjoyed time at a display area featuring
Intimissimi products, solidifying the fusion of wellness with fashion that this collaboration embodies.
Gifts for Participants
All participants of the first session were gifted items including the
Microfiber Eri Bra Top and branded tote bags, while attendees from the second session received coupons for future discounts alongside collectible goods.
Conclusion
This collaboration between
The SILK and
Intimissimi is not just an event but a movement towards redefining how women interact with fashion within their wellness routines. As they embrace the theme
“Move in Comfort,” they invite all women to join them in celebrating beauty, comfort, and empowerment during this one-of-a-kind shopping and wellness experience.
For more information, visit
The SILK and
Intimissimi.