#United States #Las Vegas #franchise #Oakwell Beer Spa

Oakwell Beer Spa Expands with Franchise in Las Vegas

Oakwell Beer Spa, a unique wellness escape from Colorado, has announced its first franchise agreement, signifying a landmark moment for the brand's national expansion. Known for its innovative blend of private spa suites paired with a craft beer and wine taproom, Oakwell is set to make its debut outside Colorado with the Lanzino family, a husband-and-wife duo taking the lead.

Expansion into Las Vegas
The franchisees, Andrew and Gina Lanzino, have committed to developing the brand's first location in Las Vegas, a city renowned for its vibrant social scene and continuous pursuit of excellent experiences. This pivotal agreement not only marks Oakwell's growth strategy but also targets the ever-expanding wellness market. Over the past few years, Oakwell has cultivated a significant following in the Greater Denver area, and the Las Vegas location is projected to attract even more wellness enthusiasts.

A Dynamic Duo
Andrew Lanzino, a former Air Force veteran, relocated to Las Vegas in 2004 and has been instrumental in shaping major events in the city, including the acclaimed Super Bowl LVIII. His extensive experience in corporate strategy—as a Senior Vice President at MGM Resorts International—equips him with the skills to navigate the bustling Las Vegas market. His wife, Gina, complements his expertise with a background in sales, marketing, and operations, currently spearheading a nonprofit dedicated to supporting local dancers.

Andrew reflects on their shared passion for the wellness sector, stating, “Las Vegas runs at full speed, and Oakwell is carving a niche that allows people to slow down and reconnect in a relaxing environment.” The Lanzinos aim to create a peaceful oasis amidst the city's fast-paced lifestyle, making their venture both a personal and professional endeavor.

The Spa Concept Origin
The inception of Oakwell's concept traces back to Andrew’s own experience while studying in Prague, where he encountered a beer spa that inspired him to contemplate similar ventures. His vision aligned with that of Oakwell's founders, Jessica and Damien Zouaoui, who travelled extensively to identify hospitality gems from around the globe before launching the brand in 2021.

Finding the Perfect Location
Currently, the Lanzinos are scouting potential locations for their Oakwell Beer Spa, particularly in the Las Vegas Arts District, a vibrant neighborhood that represents the city’s authentic side beyond the glitzy Strip. As Andrew notes, “We understand that the most memorable experiences often happen off the beaten path, and we foresee Oakwell becoming an integral part of that community.”

Looking Ahead
Oakwell Beer Spa, which operates in Denver and Highlands Ranch, Colorado, has ambitious expansion plans across the United States. It is focusing on introducing the wellness experience in markets such as Phoenix, Austin, Atlanta, Detroit, Boston, Kansas City, and Charleston. As the company seeks to redefine wellness with its innovative concept, the Lanzinos’ journey in Las Vegas signifies just the beginning of a new era for Oakwell Beer Spa.

About Oakwell Beer Spa
Founded by Jessica and Damien Zouaoui, Oakwell Beer Spa offers a unique blend of relaxation, recovery, and social experiences. Its facilities feature private suites equipped with luxurious hydrotherapy tubs, saunas, and rain showers, designed to cater to both seasoned spa-goers and those experiencing wellness for the first time.

For more information about the franchise opportunities at Oakwell Beer Spa, visit www.oakwellfranchise.com and discover the brand at www.oakwell.com.