#Japan #Kamakura #Matcha #Chocolate Sand

KAMAKURA's Revamped Matcha Chocolate Sand

KAMAKURA, a specialty matcha sweets shop originating from the historic city of Kamakura, has taken its renowned product, the 'Matcha Chocolate Sand', to new heights. From September 4th to 8th, 2025, customers can indulge in an intensified matcha experience at the KAMAKURA tea sweets shop, located within the prestigious Daimaru Tokyo store.

This latest version of the 'Matcha Chocolate Sand' boasts an impressive 1.6-fold increase in matcha content, making it a must-try for matcha enthusiasts. The rich, vibrant green color and aromatic scent of Uji matcha from the esteemed Yanoen Tea Shop, which has been making tea since 1856, elevate this sweet treat to new levels of authenticity.

The signature chocolate sand features a delightful mix of matcha, nuts, and rice puffs, meticulously combined to capture the essence of matcha in every bite. The crunchiness of the rice puffs, together with the decadent chocolate and an abundance of matcha flavor, transforms each mouthful into a celebration of taste.

A Unique Experience Awaits

The latest reformulation brings a fresh take on a traditional favorite. The almond and walnut pieces add a delightful crunch to the mix, while the crispy matcha cookie, infused with Uji matcha and macadamia nuts, envelops the layers of chocolate and creamy filling, ensuring a satisfying texture that can be savored with each bite.

To mark this relaunch, KAMAKURA is hosting an exclusive experiential campaign at the Daimaru Tokyo store. Customers who spend over 2,160 yen at selected shops on-site will receive a voucher exchangeable for a complimentary Matcha Chocolate Sand, allowing them to experience firsthand the enriched flavors that the newly formulated treat offers.

Event Details

• - Date: September 4th (Thursday) to September 8th (Monday), 2025
• - Participating Shops for Vouchers: Retail partners include Nenuhin, buttersweets by GIN NO BUDO, and more, all located within Daimaru Tokyo.

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• - Special Offer at KAMAKURA: Patrons purchasing over 2,160 yen at the KAMAKURA shop will receive one free Matcha Chocolate Sand.
• - Note: Vouchers are limited to the first 350 customers daily across participating shops and 60 customers at KAMAKURA, so early arrival is encouraged for those eager to partake.

KAMAKURA is dedicated to delivering exquisite matcha delicacies, celebrating the culture and flavors of Kamakura. Their creations provide not just a snack, but a moment of enjoyment amid the tranquil ambiance resonating with the scent of tea.

Conclusion

With the new and improved Matcha Chocolate Sand, KAMAKURA invites you to indulge in a rich matcha experience like no other. The dates are set, and the anticipation is growing. Join us in rediscovering the art of matcha through this delightful treat!

For more information, visit KAMAKURA's official website or check out their Instagram.