Galaxy S25 Ultra & YOASOBI
2025-04-10 15:24:45

Samsung Unveils New Galaxy S25 Ultra Commercial Featuring YOASOBI for Live Photography

Samsung Launches Galaxy S25 Ultra Project with YOASOBI



Samsung Electronics Japan recently launched the highly anticipated project ‘#LivePhotographyWithGalaxy’ in collaboration with the global pop duo YOASOBI, unveiling two new commercials on April 11, 2025. The commercials, titled 'Camera Zoom Edition' and 'Travel Edition,' showcase the remarkable photography capabilities of the Samsung Galaxy S25 Ultra, which officially hit the market on February 14, 2025.

The inspiration behind this initiative came from a social media post by a fan using the Galaxy S series during a YOASOBI concert in Japan. This single post led to the collaboration where YOASOBI strives to connect with fans globally, resonating with Samsung's brand message: 'Life opens up with Galaxy AI.' This partnership reflects the cutting-edge technology of the new Galaxy S25 Ultra, which boasts exceptional camera performance, perfect for live event photography.

The Captivating Commercials


Filmed at the 'YOASOBI ASIA TOUR 2024-2025 “超現実|cho-genjitsu”' Singapore concert, the commercials depict a devoted YOASOBI fan exploring the vibrant atmosphere of a concert using the powerful features of the Galaxy S25 Ultra. The camera system is designed to deliver high-quality images and video, emphasizing the stunning detail produced even during high-magnification zooming.

In the 'Camera Zoom Edition,' the commercial opens with ikura of YOASOBI energizing the crowd with the iconic line, 'Singapore! Are you ready to dance?' As the excitement escalates, the protagonist captures incredible moments with their Galaxy S25 Ultra. Each photo stands out in clarity, with onlookers expressing awe, showcasing the device’s superior camera capabilities.

Conversely, the 'Travel Edition' commercial unfolds narratives of a YOASOBI fan's first trip to Singapore. Utilizing the AI assistant, Gemini Live, they navigate the city with ease, demonstrating how tech-integrated travel enhances user experience. Ultimately, this edition transitions to the concert, revealing the same fan capturing intimate moments of the performance, proving that even from the back rows, the Galaxy S25 Ultra captures stunning images.

Revolutionary Photography Technology


The S25 Ultra is distinguished not only for its AI integration but for its impressive camera system—featuring an ultra-wide lens of 50 megapixels and a primary 200-megapixel camera. These advancements enable the device to outperform regular smartphone cameras, even in low-light conditions. The Galaxy's night photography capabilities ensure fans never miss a critical moment during concerts or any live events.

The campaign emphasizes that the Samsung Galaxy S series are essential for capturing heartfelt memories, as the device encourages users to relive important experiences. With up to 100x zoom capabilities and a specialized pro mode, the Galaxy S25 Ultra invites everyone to maximize their creativity without limitations—perfect for engaging 'oshi-katsu' activities where fans showcase their admiration for artists.

Conclusion


Set against the backdrop of YOASOBI's exhilarating performances, the ‘#LivePhotographyWithGalaxy’ campaign illustrates how Samsung's technology empowers fans to document memories while enjoying live music. The thrilling visuals accompanied by the track 'Stand on Stage' perfectly encapsulate the brand connection with fans. As Samsung endeavors to promote this key message, many can look forward to the incredible moments waiting to be captured through the Galaxy S25 Ultra.

For more information on the Galaxy S25 Ultra, visit Samsung's official page.


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Topics Consumer Products & Retail)

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