#electric vehicles #LUYUAN Group #LYVA Bike

LUYUAN Group Enhances Mobility Solutions Strategy

LUYUAN Group, a prominent player in the two-wheeler industry, recently announced a significant update to its brand strategy, aiming to expand its reach and enhance active mobility solutions globally. This strategic repositioning underscores the company's commitment to innovation and user-centric design, with plans set for 2025 that target key international markets including Southeast Asia, South Asia, and Latin America.

The crux of this new strategy lies in LUYUAN's comprehensive approach to mobility, emphasizing integrated products and an ecosystem service system. This is encapsulated in their initiative titled “Active Mobility Solutions for All Scenarios,” which reflects their keen understanding of modern users’ requirements for practical and intelligent products rather than merely expanding product lines.

Throughout its rich 28-year history, LUYUAN has established itself as a significant force in the two-wheeler domain, with its products now available in over 80 countries. LUYUAN’s dual-brand strategy focuses on its flagship brand LUYUAN and the premium line LYVA, which are both set to revolutionize mobility solutions. The flagship brand caters to everyday mobility needs utilizing advanced technologies, while LYVA targets high-end, intelligent electric bicycles with cutting-edge innovations such as liquid-cooled mid-drive motors and AI-powered controls.

Key Innovations and Technologies

Investment in technological advancement is at the heart of LUYUAN's strategy. One of their standout features is the liquid-cooled motor technology designed to enhance durability and performance. LUYUAN's models equipped with this technology, such as the S95, showcase the company’s dedication to creating smarter and sustainable solutions for everyday transport. Moreover, these innovations have led LUYUAN to redefine electric vehicles by ensuring their models evolve from being perceived as