Guardio's Q1 2025 Brand Phishing Report Reveals Rising Trends in Cyber Scams

Guardio Unveils Q1 2025 Brand Phishing Report



In a world increasingly reliant on technology, the need for cybersecurity has never been more pressing. Guardio, a prominent cybersecurity firm based in Tel Aviv, has recently published its Q1 2025 Brand Phishing Report. The findings reveal significant trends that every internet user should heed, especially in light of the evolving tactics employed by cybercriminals.

Notable Findings from the Report


One of the most striking revelations in this quarter's report is the emergence of Steam as the most impersonated brand in phishing attacks. Gamers, often targeted due to their digital transactions, are being tricked into revealing personal and payment information through convincing fake communications that appear to come from Steam support. These scams typically involve messages warning users of alleged account issues like payment failures or suspicious login attempts. As users become increasingly aware of phishing threats, the sophistication of these scams has escalated, leading to more advanced deception techniques.

Another alarming trend highlighted in the report is the surge in toll pass scams. Cybercriminals have turned their focus towards toll collection services, with significant mentions of SunPass, E-ZPass, and EZDrive Massachusetts among the top targeted brands. The data indicates a monumental 604% increase in phishing attempts related to toll scams since the start of this year, showcasing a marked shift in the focus of online fraudsters. This rise coincides with a minor spike in general online phishing activity as criminals adapt and exploit new opportunities presented by current events and user behavior.

As the tax season unfolds, fraudulent schemes are also on the rise, particularly those impersonating the IRS and other tax-related services. Scammers have capitalized on the heightened concern surrounding tax filings, aiming to steal sensitive financial information by posing as trusted entities. This tactic underscores the urgent need for vigilance during periods of increased sensitivity regarding personal information.

Top 10 Most Impersonated Brands in Q1 2025


1. Steam
2. Microsoft
3. Facebook/Meta
4. Roblox
5. SunPass
6. E-ZPass
7. USPS
8. EZDrive Massachusetts
9. Netflix
10. WeTransfer

The report also signals an alarming trend of fake clearance sales, where scammers exploit the closures of well-known retail stores, including Joann and Forever 21. These fraudulent sales lure unsuspecting individuals into entering their payment information for products that will never arrive, highlighting yet another tactic in the online scam arsenal.

Evolving Threat Landscape


As artificial intelligence technologies evolve, so too do the methods used by cybercriminals. The increasing sophistication of these attacks makes it harder for individuals to discern between legitimate communications and scams. The human eye is often no longer sufficient to detect spoofs or fraudulent schemes, emphasizing the importance of utilizing comprehensive security solutions like Guardio. These tools are designed to preemptively identify and block phishing attempts before they can infiltrate our inboxes.

About Guardio


Founded with the mission to secure every aspect of the consumer's digital experience, Guardio has over a million users worldwide. The company offers tools that protect individuals from a growing range of online threats, allowing users to traverse the internet with confidence. For those seeking to bolster their online safety, Guardio's security solutions have become an essential resource in safeguarding personal data.

For complete insights and a breakdown of the Q1 2025 Brand Phishing Report, be sure to visit Guardio's official website.

With these trends laid bare, it's evident that consumers must remain vigilant and informed to protect themselves against the ever-present threat of phishing attacks.

Topics Consumer Technology)

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