Affordable Izakaya in Machida
2026-03-30 05:47:25

A New Affordable Izakaya Experience Opened in Machida Station, Tokyo

Discover the New Senbero Izakaya in Machida



On March 14, a new izakaya named "Senbero Machida Ekimae" opened its doors in the heart of Machida City, Tokyo. Run by Noa Co., this restaurant is redefining the traditional Japanese concept of "senbero," enabling customers to enjoy an incredible value for their dining experience.

What is Senbero?


"Senbero" refers to a drinking culture that allows people to drink until they are tipsy, all for around 1,000 yen. Senbero Machida Ekimae takes this concept and modernizes it, providing a complete experience for just 1,000 yen, which is even cheaper than a typical lunch. The idea is to allow anyone to dine out without breaking the bank and offer satisfaction for every patron.

The All-inclusive Set


The Senbero set is truly enticing. For just 1,000 yen, customers can enjoy three drinks, including draft beer, along with an appetizer. It's not merely about low prices; the goal is to ensure that patrons leave feeling satisfied after three generous drinks and a snack. There’s no requirement for additional orders, which means that you can fully appreciate what a real senbero experience is.

Special Offer


To further elevate the experience, patrons who order the Senbero set have exclusive access to a special deal on Sapporo Lager Beer, affectionately known as "Akaboshi." Customers can indulge in a 600ml bottle for an incredible price of 398 yen (excl. tax). This offer is perfect for beer lovers, ensuring a satisfying experience that combines top-quality beverages and delightful snacks at an unbeatable price.

Must-Try Dishes


Genkotsu Fried Chicken


Among the must-try dishes is the famous "Genkotsu Karaage" (Fried Chicken), priced at just 165 yen (incl. tax) per piece. This dish is known for its generous portion size and mouth-watering juiciness. It’s perfectly fried until the outside is crispy while remaining succulent on the inside. A bite of this chicken ensures your thirst for beer becomes relentless, as the dish strikes a perfect balance, filling both stomach and heart.

Delicious Yakitori


Another crowd favorite is the selection of yakitori, starting from 319 yen (incl. tax) per skewer. These are grilled to perfection with an impressive size of 60 grams, offering a significantly heftier bite compared to the average 30 to 40 grams found at other izakayas. The texture is simply delightful, with the outside perfectly charred and the inside retaining its juicy goodness. This means that every bite bursts with the rich flavor of chicken, making the pairing with a cold beer or highball simply divine.

The Promise of Satisfaction


"Senbero x Absolute Satisfaction" is the slogan that embodies what this izakaya stands for. With the set priced at only 1,000 yen, customers can confidently indulge in a delightful bar experience that is even cheaper than lunch.

The Venue and Contact


Located just a minute's walk from Machida Station, the izakaya is situated in a spacious setting that accommodates 50 guests, with both seating and standing space available. For those wishing to enjoy their time outside, there are terrace seating options as well.

Store Information:

  • - Store Name: Senbero Machida Ekimae
  • - Address: 1F, 6-11-17 Haramachida, Machida, Tokyo, 194-0013
  • - Phone: 070-2362-8191
  • - Hours: Daily from 14:00 to 24:00 (last orders 23:30 for food, 23:50 for drinks)
  • - Seating: 50 (32 seated, 18 standing)

For further inquiries regarding media coverage or collaborations, please reach out to the PR representative at Noa Co. by phone at 03-6434-1005 or via email at [email protected].

Join the affordable yet delightful izakaya experience at Senbero Machida and immerse yourself in the joy of drinking and dining!

Follow Us on Instagram


Don’t forget to check out our official Instagram page @senbero_machida!


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Topics Consumer Products & Retail)

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