Best Western Launches First @HOME Extended-Stay Hotel in St. George, Utah

Best Western Launches @HOME by Best Western in St. George



On April 21, 2026, BWH Hotels introduced the first-ever @HOME by Best Western extended-stay hotel in the United States, located in the scenic city of St. George, Utah. This exciting new addition is a product of collaboration with Prime Hospitality, showcasing a blend of apartment-style living with the convenience of hotel amenities. As the demand for extended-stay accommodations rises among both business and leisure travelers, this new hotel aims to meet the evolving expectations of modern guests.

The @HOME by Best Western St. George is a well-planned four-story facility that features 92 thoughtfully designed studios. Each unit is equipped with essential amenities such as fully-functional kitchens, dedicated workspaces, and inviting social areas. Guests can also make use of community offerings, including a swimming pool, a state-of-the-art fitness center, and designated spaces for storing larger items like bicycles and skiing gear. The property is strategically positioned to cater to the growing needs of long-term visitors, thanks to St. George's expanding amenities — notably the major medical facility, Intermountain Health, and its proximity to breathtaking national parks.

Brad LeBlanc, Senior Vice President and Chief Development Officer at BWH Hotels, expressed pride in this momentous opening: "We are excited to introduce the first @HOME by Best Western in the United States, marking an important advancement in our strategy to enhance our extended-stay portfolio. This development responds to the increasing demand for flexible, thoughtfully designed accommodations that offer practicality and comfort for diverse travel needs. St. George serves as an optimal location for extended-stay experiences, and we are pleased to be part of this thriving community."

The partnership with Prime Hospitality underscores BWH Hotels' commitment to delivering exceptional hospitality. This opening continues a successful collaboration between the two companies, encompassing other projects such as the Zion Wildflower Resort — a luxurious glamping destination near Zion National Park — and additional properties in Springdale, Utah, and Mesquite, Nevada.

Nick Ence, Owner and President of Prime Hospitality, emphasized how this new property aligns with the growing demand in the St. George area: "The introduction of @HOME by Best Western in this rapidly developing market was a natural progression for us. Our ongoing partnership with BWH Hotels has already resulted in impressive early performance metrics, and we are excited to welcome our first guests to this new venture."

The @HOME by Best Western brand is expanding quickly, with plans for 34 hotels and 2,791 rooms by the end of 2026. Following the St. George opening, another property will debut near Atlanta, Georgia, further demonstrating BWH Hotels' commitment to modern travelers and their accommodation preferences.

For travelers seeking extended-stay options, the @HOME by Best Western St. George not only provides a strategic and comfortable base for exploring the region but also aligns with the heightened interest in flexible, long-term lodging solutions. Guests can find more information about this property and its offerings online, including high-resolution images for those interested in a sneak peek.

BWH Hotels is a well-respected global hospitality organization that includes a range of brands such as WorldHotels™, Best Western® Hotels & Resorts, and SureStay® Hotels. Currently, they manage approximately 4,300 hotels in over 100 countries, catering to the diverse needs of travelers across the globe, from luxury to economy and everything in between. If you're interested in learning more about BWH Hotels and their multiple offerings, visit bwhhotels.com.

The expansion of the @HOME by Best Western label signifies a robust response to burgeoning market demands, which is sure to benefit travelers seeking comfort, convenience, and community during their extended stays in the ever-growing regions of our nation.

Topics Travel)

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