Decoy Wines Expands Its Role in Supporting Industry Creatives
Decoy Wines, recognized as a top premium wine brand, is taking a meaningful step this Emmy Awards season. The company has just announced the launch of the
Pour to What's Possible Grant, an initiative designed specifically to uplift talented storytellers, creators, and professionals in the entertainment industry.
This new grant is inspired by Decoy's philosophy of craftsmanship and innovation that has accompanied their winemaking for over 40 years. It's an acknowledgment that the creativity and talent behind the scenes are just as essential to the industry as the films and shows that are celebrated. Through this grant, Decoy aims to assist emerging creatives in reaching their next milestones in storytelling.
A Grant for Creative Futures
Applications for the
Pour to What's Possible Grant are officially open, with the program offering a total of $10,000 to one recipient. This funding is aimed at supporting their next creative project, career opportunity, or professional goal. The evaluation criteria include creative merit, commitment to craft, the potential impact of the opportunity, and alignment with the program's spirit. The winner will be announced in Spring 2027, adding an exciting element to the award season's festivities.
Chanel Caplan, Senior Vice President of Brand Management at The Duckhorn Portfolio, emphasized the importance of the grant: "For more than four decades, Decoy has believed in the necessity of accessible quality and craftsmanship. The Pour to What's Possible Grant extends that philosophy, aiming to support individuals in the creative industry as they embark on their next chapter. This initiative has the potential to make a lasting impact that goes beyond the Emmy Awards season."
Continuing the Celebration of Creativity
In addition to introducing the grant, Decoy Wines will continue enhancing its presence at Emmy Awards events. As the official wine partner for the Emmys, Decoy will be featured prominently at various celebrations organized by the Television Academy. This involves raising a glass to the countless creators and visionaries whose hard work makes these events possible.
Maury McIntyre, President and CEO of the Television Academy, highlighted the significance of this partnership: "Behind every remarkable television show is a rich community of creators and artists that push the boundaries of innovation. Decoy's financial support for creators and emerging talent aligns seamlessly with the values celebrated during the Emmy Awards, the pinnacle of recognition in television artistry."
A Legacy of Quality Wines
Founded in 1985, Decoy Wines has established itself as a leading premium wine brand in the domestic market. Many consumers have come to enjoy their approachable yet high-quality offerings across a variety of selections, including Cabernet Sauvignon and Pinot Noir. Decoy also recently unveiled its Featherweight line, which offers lower-calorie and lower-alcohol wine options for a contemporary audience.
As Decoy Wines continues to innovate while maintaining its commitment to craftsmanship and quality, the introduction of the
Pour to What's Possible Grant exemplifies its dedication to fostering creativity within the entertainment community. For more insights on Decoy's role in the Emmy partnership and additional information about the grant, you can visit
Decoy's Emmys Page. Follow @decoywine on Instagram to stay updated and involved in this exciting chapter for Decoy Wines.
The Pour to What's Possible Grant is more than just an opportunity; it’s a celebration of ambition, creativity, and making dreams a reality. It's a reminder of the potential within every storyteller, creator, and artist to shape the future of entertainment.