CoCo Gourmet Achieves Sales Milestone with 1500 Stores in Japan

CoCo Gourmet Achieves 1500 Stores Milestone

Recently, the handcrafted dog food brand, CoCo Gourmet, has reached a remarkable milestone by expanding its distribution network to over 1,500 stores across Japan. This achievement is a testament to the brand's dedication to providing high-quality, fresh dog food, free from unnecessary additives and processing. CoCo Gourmet, operated by Biophilia Inc., also offers cat food under the Miao Gourmet brand and a cat puree treat called Nyatch.

This exciting news comes as the brand has also celebrated the growth of its membership base, now reaching 350,000 dogs registered, showcasing the trust and love pet owners have for its products. Established in Tokyo, Biophilia's primary objective has been to make high-quality pet foods readily available and convenient for pet owners nationwide. The brand has made significant strides over the past few years, particularly during the initial stages of its wholesale business launch in 2024, where the number of distribution points skyrocketed by 3.3 times, surpassing 1,000 stores.

Expanding Horizons: International Markets

In a strategic move, CoCo Gourmet has also commenced sales in Hong Kong since February 2025, allowing even more pet owners worldwide to experience the brand's fresh and nutritious offerings. The company intends not only to strengthen its presence in Japan but also to broaden its reach internationally to share the benefits of homemade dog food with pet parents around the globe.

The pet food market is seeing significant changes. Pet owners have increasingly become health-conscious, leading to a rise in spending on premium dog food. Retailers are capitalizing on this trend, focusing on high-value pet food sales. In response to the challenges faced by retailers—including the knowledge gap surrounding fresh pet food and the costs associated with storing frozen products—Biophilia has implemented various constructive strategies to support its retail partners.

Support Initiatives for Retailers

Recognizing these challenges, Biophilia is actively working to assist retailers through:

- Educational Workshops: Hosting online and face-to-face sessions to educate buyers and store personnel.
- Tasting Events: Providing opportunities for customers to try CoCo Gourmet products directly in stores.
- Promotional Support: Supplying freezers and display materials for showcasing products.
- Flexible Options: Offering room-temperature retort products for stores unable to maintain a frozen inventory.

This multifaceted approach ensures not only the successful introduction of CoCo Gourmet products in retail spaces but also addresses consumers' needs for convenience and affordability. This is increasingly appealing for pet owners who prefer buying smaller quantities as needed, rather than committing to larger online orders.

A Focus on Health and Quality Ingredients

CoCo Gourmet, alongside Miao Gourmet, breaks away from conventional dog food norms by emphasizing fresh, human-grade ingredients—meats, fish, and vegetables—free from additives. They focus on maintaining the optimal taste and nutritional value, offering a new generation of pet food. Every stage of production, from cooking to delivery, adheres to strict human food standards to ensure quality.

Recently, Biophilia has introduced Nyatch, a guilt-free, all-natural cat treat conducive to keeping your feline friends' health. This product is crafted with ingredients that are not only delicious but also promote stomach health and care for furballs.

CoCo Gourmet and Miao Gourmet products are available through major e-commerce platforms and physical stores ranging from supermarkets to specialized pet shops throughout Japan.

This growth is reflected not only in sales but also recognized through various awards such as the Pet Innovation Awards for Best Cat Food and other accolades emphasizing innovative business practices and product quality.

As Biophilia continues to evolve, it invites more business partners and retail outlets to join in sharing these exceptional pet food offerings with a broader audience. Interested businesses can reach out via their comprehensive contact forms on their official websites.

Learn More About CoCo Gourmet and Miao Gourmet

Biophilia is based in Tokyo, dedicated to the production and sale of high-quality fresh pet food, ensuring that both dogs and cats receive the nourishment they deserve.