LiuGong Unveils E-Intelligence Brand for Sustainable Construction Machinery
LiuGong, a global leader in the construction machinery industry, officially introduced its new brand, E-Intelligence, during the Global Dealer Conference 2025 and the Global Customer Day held in Liuzhou last month. This launch marks a significant milestone in LiuGong's journey toward ecological transformation and the next step in its sustainable development mission.
A Bold Commitment to Sustainability
With the brand manifesto stating "FORWARD GREEN, POWER THE EXTREMES," LiuGong emphasizes its commitment to driving the construction machinery sector towards a more sustainable future. The company aims to empower customers with reliable, high-performance productivity solutions through electrification and intelligent technologies, even in the most extreme operational conditions.
This brand enhancement reflects LiuGong's strategic shift from a traditional equipment manufacturer to a provider of eco-friendly productivity solutions that span the entire lifecycle of their products. By integrating innovative technologies, LiuGong is poised to reshape the industry landscape.
Diverse Technological Paths to Electrification
LiuGong is pursuing multiple technological avenues as part of its electrification strategy, focusing on practical applications to build a diverse and reliable portfolio of solutions. The company offers various options, including fully electric and hybrid systems, wired power supplies, and quick battery replacement solutions. This approach allows customers to find the perfect balance between productivity and total operating costs across various environments and operational conditions.
In extreme cold conditions, LiuGong's remote preheating systems and battery-conditioning technologies significantly reduce cold start times and enhance operational stability in sub-zero temperatures. On the other hand, advanced thermal management systems, reinforced cooling solutions, and heat-resistant materials ensure stable battery and electronic control performance during heavy-duty operations in extreme heat of up to 50°C.
LiuGong has also designed protective measures for challenging operational conditions. These include corrosion-resistant components and improved cooling designs, alongside IP67-rated battery protection to maintain core productivity in high-altitude and chemically aggressive environments.
Building a Sustainable Ecosystem
LiuGong views electrification as just the starting point of its expansive vision. The company's long-term goal is to create a smart ecosystem that integrates energy, machines, data, and operations. This ecosystem will function on a green energy infrastructure, intelligent operational platforms, and data-driven optimizations, allowing coordinated machinery operations, efficient energy use, and continuous process improvement.
Through services such as battery recycling and energy storage solutions, LiuGong aims to establish a sustainable closed-loop system that spans the entire lifecycle of its products, catering to environmental and economic needs alike.
2026 Green Alliance Global Tour
During the launch event, LiuGong announced the kick-off of the "2026 Green Alliance Global Tour." In collaboration with nine global dealers and partner customers, this initiative aims to incorporate selected successes in eco-friendly business practices into ongoing global projects for the common good. The LiuGong Green Alliance has already achieved significant outcomes in various regions, including clean water projects in Africa and the establishment of central kitchens in Indonesia, improving living and learning conditions for local communities and schools.
The ceremony for the launch was attended by Mr. Luo Guobing, President of LiuGong, global partners' representatives, and diplomatic envoys from several countries. Looking ahead, LiuGong intends to invite additional partners to join the Green Alliance, aiming to spread the vision of "Forward Green" in communities worldwide and collaboratively foster a greener and more sustainable future.
For a deeper understanding of LiuGong's initiatives, view the video
here and check out images
here.