King Seiko & Ryohei
2025-06-30 06:46:16

Ryohei Suzuki Appointed as Global Ambassador for King Seiko: A Special Interview Revealed

Ryohei Suzuki Named Global Ambassador for King Seiko



Seiko Watch Corporation, headquartered in Chuo, Tokyo, has proudly welcomed actor Ryohei Suzuki as the global ambassador for its prestigious King Seiko brand. This partnership highlights the shared values of craftsmanship, exploration, and a deep commitment to quality, continuing King Seiko's legacy of excellence.

Established in 1961, King Seiko has played a pivotal role in the evolution of domestic mechanical wristwatches during the 1960s. After a nearly 50-year hiatus, the brand made a triumphant return in 2022, offering a blend of outstanding performance and sophisticated design, further enhancing the appeal of high-end mechanical watches from Japan.

Ryohei Suzuki is known for his diverse body of work both domestically and internationally and has consistently pushed the boundaries of creativity. His commitment to producing new value in storytelling mirrors the innovative spirit embodied by King Seiko. This connection is what ultimately led to his appointment as the brand's global ambassador.

In conjunction with this announcement, a special interview video titled "King Seiko x Ryohei Suzuki Interview 2025" will be made available on June 30. This video will showcase not just the conversation but also behind-the-scenes footage where Suzuki shares his impressions of the King Seiko VANAC model he wore during the interview.

The VANAC, originally launched in 1972, stands out with its vibrant colors and unique multifaceted case design. The new iteration as part of King Seiko’s revival seeks to renew the indomitable spirit of the original while incorporating advanced technology and design elements.

Highlights from the Interview


In an exclusive glimpse into the interview, Suzuki expresses his admiration for King Seiko:

“What I love the most about King Seiko is its modernity while still embodying the essence of the 1960s. I own two vintage King Seiko watches from that era, and I deeply respect its aesthetic sensibilities. It’s remarkable how they continue to update specifications and designs for modern users while maintaining unwavering affection for their history.”


On the design of the VANAC, he notes:

“I was shocked when I first saw it because it was so different from my understanding of King Seiko. The colorful dial, the V mark on the second hand, and the sharp edges of the case all felt unique. Moreover, it features new movement technology and a water resistance of 10 bar. To me, the VANAC is a watch for those who are not afraid to be different.”


As an actor, Suzuki reflects on the artistry behind creating timeless characters:

“I believe creating something that transcends generations cannot be manufactured. The only thing we can do is invest ourselves fully each time. It’s about pouring in all of our skills, passion, experience, and ideas. If we’re fortunate, one of these works might be loved across generations. Therefore, the only method to create something that transcends time is to consistently strive to do our best.”


Product Information


The new King Seiko VANAC (model SDKV001) will be released on July 11, priced at ¥396,000. This model reflects the grand horizon of Tokyo, the birthplace of King Seiko, with a design that merges elegance and comfort. The newly designed bracelet combines polished and hairline finishes, enhancing the horizontal lines of the watch while ensuring a luxurious wearing experience.

Equipped with the mechanical movement Caliber 8L45, the watch features:
  • - Automatic winding with manual winding capability
  • - Daily accuracy of +10 to -5 seconds
  • - Power reserve of approximately 72 hours
  • - 35 jewels and a frequency of 28,800 vibrations per hour

About Ryohei Suzuki


Born on March 29, 1983, in Nishinomiya, Hyogo Prefecture, Ryohei Suzuki debuted as an actor in 2006. He gained significant recognition for his role in NHK's historical drama series “Sego Don” in 2018. His recent work includes productions like “Theathre of Tesuo,” “Renai Manga-ka,” and the globally streamed Netflix film “City Hunter.”

As the landscape of wristwatches continues to evolve, King Seiko, with the genuine artistry of Ryohei Suzuki, is certain to captivate a new generation of fans and watch enthusiasts. To view the special interview, visit the official site here or on YouTube.


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Topics Consumer Products & Retail)

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