Dove Unveils Charming Limited-Edition Garden Tea Party Collection at Target

Dove's New Garden Tea Party Collection


Dove is infusing the elegance of afternoon tea into self-care with its latest offering, the Limited-Edition Dove Garden Tea Party Collection, which will exclusively be available at Target, both online and in stores, starting June 30, 2025.

With a remarkable social media presence, especially on TikTok, trending concepts such as Rococo designs and Regency Romance have captured numerous fans, showcasing the beauty of floral aesthetics and garden-themed gatherings. This new collection brings these enchanting experiences to life, allowing users to indulge in self-care rituals inspired by leisurely afternoon tea and blooming gardens.

The Garden Tea Party Collection aligns with the anticipated scent trends of 2025, featuring popular notes like fig, various berries, and floral scents. This collection turns everyday routines into delightful experiences, enriched with new fragrances that are both captivating and refreshing.

Collection Highlights


The collection boasts four enticing fragrances, each integrated into Dove's beloved product lines:

  • - Velvet Fig Bloom: This fragrance is a delightful combination of lush fig, blooming lilac, and warm spun sugar. Its rich and fruity floral profile is perfect for those seeking an indulgent pampering experience.
  • - English Pear Blossom: Capturing the essence of spring, this light and uplifting scent features crisp pear notes complemented by soft floral breezes and a hint of Meyer lemon to leave the skin feeling soft and nourished.
  • - Rose Berry Bouquet: This vibrant fragrance features a fusion of wild rose, juicy raspberries, and sugared vanilla, evoking the charm of a sunny afternoon gathering, while making the skin feel luxuriously smooth.
  • - Honeysuckle Gardenia: A robust and lush floral scent, combining sweet honeysuckle with gardenia petals and a touch of bergamot, ensuring your skin is delicately scented and beautifully refreshed.

Product Details


The Dove Garden Tea Party Collection includes:

  • - Body Wash ($7.99 / 20 fl oz): Enriched with 24-hour Renewing MicroMoisture and plant-derived moisturizers for petal-soft skin.
  • - Body Scrub ($7.99 / 15 fl oz): Featuring Dove’s signature 1/4 moisturizing cream and plant-based cleansers, it gently exfoliates to reveal glowing skin.
  • - Beauty Bar ($6.99 / 3.75 oz, 4-pack): Provides gentle cleaning while deeply moisturizing the skin.
  • - Antiperspirant Deodorant ($7.99 / 2.6 oz): This formula replenishes ceramide levels and delivers long-lasting protection, complemented by an indulgent scent.

“For over 65 years, people have trusted Dove for high-quality care,” said Kathryn Holl Fernandez, Head of Dove US Skin Cleansing, Purpose, and Engagement. This new collection embodies the evolution of Dove, combining beloved products with innovative, sensory-rich experiences.“


The collection not only enhances personal care rituals but also represents the joy of small self-care moments during everyday life.

A Legacy of Care


Since its inception in 1957 in the U.S. with the launch of the Beauty Bar, Dove has championed the importance of moisturization. The brand has grown into one of the most cherished names in the beauty industry, committed to promoting real beauty and empowering women.

Dove's mission emphasizes that beauty is a source of confidence, not anxiety. The brand strives to inspire women to build a positive relationship with their appearance and embrace their beauty potential. Through the Dove Real Beauty Pledge, they advocate for diverse representations of women and aim to increase body confidence globally, especially among younger generations.

Moreover, Dove is a part of Unilever, one of the world’s leading suppliers of a variety of products across multiple categories. Their enduring commitment is not only to excellence in beauty and personal care but also to sustainable business practices that benefit society and the environment.

The Garden Tea Party collection is a timely introduction for those looking to indulge in whimsical, floral-inspired personal care, reminding us of the importance of enjoying the beauty around us.

Enjoy your personal garden soiree with Dove's enchanting collection, available for a limited time starting June 30.

Topics Consumer Products & Retail)

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