#Japan #Maison Cacao #Kamakura #Shingo Ishihara #MAISON TALKS

Maison Cacao's Recruitment Page Revamp

Maison Cacao, a renowned chocolatier originating from Kamakura, Japan, has recently revitalized its recruitment webpage, emphasizing the philosophy of creating a brand through its people. Founded by Shingo Ishihara, the brand upholds this belief as it unveils new content aimed at connecting with potential future teammates. This transformation includes a first-ever interview with the founder, an innovative dialogue session called "MAISON TALKS," and a data-driven exploration of the brand's culture through the new segment titled "Seeing Maison Cacao Through Numbers."

Founder’s Interview: "Building the Future Together"

In the newly published interview with Shingo Ishihara, he delves into the foundational narratives of Maison Cacao and shares his vision for the future. Ishihara emphasizes that the essence of building the brand extends beyond just producing chocolate; it primarily revolves around the people contributing to it. The goal is to foster enriching experiences and challenges in the lives of each employee, fully embodying the mantra: "People-building is Brand-building."

MAISON TALKS: A New Dialogue Among Employees

The introduction of "MAISON TALKS" invites employees from various departments to engage in dialogues around critical themes, envisioning the future of Maison Cacao together. Posing questions like, "What kind of company do we aspire to be?" and "What does 'working' mean for our brand?" this initiative allows employees to express their real feelings and define what the brand's future should look like based on genuine perspectives from their daily experiences.

Seeing Maison Cacao Through Numbers

Another significant addition is the section titled "Seeing Maison Cacao Through Numbers," which presents the brand's culture, employee demographics, and career advancement pathways through quantitative data. This section aims to combine the brand's emotional appeal with genuine transparency, providing a comprehensive view of the company culture. It is designed to demystify the brand's inner workings and showcase the balance between approachability and factual integrity.

Philosophy Behind the Recruitment Page Revamp

At Maison Cacao, recruitment is seen as a reflection of the brand's future. Meeting individuals who share the same values and dreams is essential, as is the collaborative journey of channeling time and passion towards a shared goal. This belief reiterates the motto "People-building is Brand-building," a principle that remains unshaken since the brand's inception. Maison Cacao continues to unite with its team to lay a firm foundation destined to endure for another hundred years.

Brand Overview

Founded in 2015 in Kamakura, Japan, Maison Cacao emerged from Shingo Ishihara's passion for chocolate culture, inspired by the rich landscapes of Colombia. Driven by the desire to create a joyful chocolate culture that connects deliciousness with emotional richness, the brand engages in every aspect of cacao production, from cultivation to fermentation and roasting. It is dedicated to crafting high-quality chocolates while fostering sustainable educational initiatives in Colombia, targeting the future's prosperity through cacao agriculture.

The revitalization of Maison Cacao's recruitment page is a testament to the brand's commitment to its people and their shared journey towards an inspiring future.