Gourmet Festival
2025-04-15 01:35:26

Gourmet Festival Featuring Popular Influencers and Delicious Food in Shinjuku

Gourmet Festival at Takashimaya: A Culinary Delight Awaits



From April 16 to April 29, 2025, food lovers will rejoice as the renowned "Spring Gourmet Collection" unfolds at Takashimaya Shinjuku. This highly anticipated event will host a unique gourmet festival featuring recommendations from three popular food influencers: Munigurume, Yuto Gourmet, and Harapeko Gourmet Diary. These influencers collectively have amassed over 25 million followers on social media, driving excitement among their fans eager to sample the recommended dishes.

One of the standout attractions at the festival will be the debut of Gyutan Keyaki, a specialized restaurant known for its flavorful beef tongue dishes. Visitors will be treated to their signature dish, the Special Gyutan Hitsumabushi Set, priced at 3,300 yen (including tax). This dish promises an immersive eating experience where guests can enjoy it in several different styles:

1. Eating it as is for a burst of natural flavor.
2. Adding tororo (grated yam) for creaminess.
3. Topping it with condiments to enhance the taste.
4. Finally, pouring dashi broth over it for a comforting, savory finish.

This unique presentation not only tantalizes the taste buds but is also visually spectacular, making it a perfect sharing experience for social media enthusiasts. The culinary craftsmanship behind this dish involves meticulous preparation, ensuring each piece of beef tongue is tender, flavorful, and aromatic, making it a talking point ahead of the festival.

Meet the Influencers



The festival will spotlight three culinary influencers known for their delicious recommendations:

  • - Munigurume (Center): A gourmet writer who visits about 1,200 restaurants each year, possesses over 8.7 million followers. Their café at Takashimaya's basement level has also recently gained popularity.
  • - Yuto Gourmet (Right): Specializing in sweets from Tokyo, Kyoto, and Osaka, this influencer has over 12 million followers and is praised for their visually appealing photos.
  • - Harapeko Gourmet Diary (Left): Covering everything from hearty meals to desserts, this influencer, with over 5 million followers, is beloved for their relatable food reviews.

Event Details


  • - Event Name: Spring Gourmet Collection featuring Munigurume and more
  • - Date: April 16 (Wed) to April 29 (Tue, Public Holiday), 2025
  • - Location: 11th Floor, Takashimaya Shinjuku
  • - Featured Item: Special Gyutan Hitsumabushi Set (3,300 yen, eat-in only)
  • - Official Event Website

Discovering Gyutan Keyaki


Gyutan Keyaki is not just another restaurant; it's a place where guests can experience a delightful journey through the world of beef tongue. The aim is to provide a memorable dining experience that leaves customers saying, "I didn’t know beef tongue could taste this good!" This dedication to quality has not gone unnoticed, as Gyutan Keyaki recently won the Grand Prize in the Specialty category at the Japan Food Selection.

The flagship menu item, the "Special Gyutan Yaki Set," stands out for its impressive thickness and unparalleled tenderness, praised for both its taste and the inviting atmosphere of the restaurant. The combination of expert culinary techniques and attentive service sets this establishment apart.

About BLOOM Inc.


BLOOM Inc. operates a variety of restaurants in Eastern Japan, focusing on customer satisfaction and creating smiles through food. They manage seven different brands, including Gyutan Keyaki, with a goal of expanding to 100 locations nationwide by 2030. With its headquarters in Utsunomiya, Tochigi, the company continues to grow and innovate.

  • - Company Name: BLOOM Inc.
  • - CEO: Tomo Furuya
  • - COO: Atsushi Chida
  • - Headquarters: 1-4-17 Jonan, Utsunomiya, Tochigi, Japan
  • - Established: September 1, 2014
  • - Capital: 10 million yen
  • - Business: Restaurant management
  • - Company Website

Note: The images provided are for illustrative purposes only. Actual products and service may vary by location.


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Topics Consumer Products & Retail)

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