#Japan #Enito Group #Aichi #Romance Scams #Aichi Police

Enito Group's Initiative Against Romance Scams

As the operator of popular matching apps "with" and "Omiai," Enito Group, led by CEO Kazuya Nobe, has recently received a commendation from the Aichi Prefectural Police for its dedicated efforts in preventing investment and romance fraud through social media. This initiative is particularly crucial as Aichi Prefecture faces a significant rise in such scams, with over 1,500 reported cases and financial losses reaching over 17 billion yen

The Aichi police have reported alarming statistics regarding these frauds—by mid-2026, there were 818 cases with losses amounting to approximately 10.4 billion yen, a substantial increase from the previous year. In light of these findings, Enito Group has proactively worked with local law enforcement to develop short educational dramas tailored to inform users of “with” and “Omiai,” emphasizing the need for vigilance against these types of scams.

Collaboration with Aichi Police

The partnership with Aichi Police has resulted in the creation of two short awareness videos that highlight common tactics used in SNS-based investment and romance fraud. The videos, designed for both male and female perspectives, aim not only to educate users but also to encourage appropriate preventive actions. The 4-minute and 30-second versions of the dramas will be distributed through various public media outlets, including digital signage at train stations and social media channels of the Aichi Police, ensuring that the message reaches a broad audience.

Enito Group's initiatives represent a significant step in fostering safer online dating environments and combating the misuse of matching apps for fraudulent activities. By collaborating with law enforcement, the company aims to safeguard its users and promote awareness on this pressing issue.

Background of the Commendation

The alarming growth of SNS-based romance and investment fraud has hit Aichi Prefecture particularly hard, prompting a collaborative response from various organizations, including the Enito Group. Addressing the problem, Enito Group has been involved in producing informative content while actively engaging with law enforcement agencies across Japan.

Enito Group's Commitment to Safety

In addition to educational efforts, the Enito Group has consistently worked to improve the safety of its platforms by collaborating with the National Police Agency and various prefectural police departments. Since the initiation of their partnership with Chiba Police in July 2025, Enito has launched various awareness campaigns about the methodologies of romance and investment fraud. The collaborative educational programming will soon engage with numerous prefectural police departments, ensuring a comprehensive national response to this issue.

Enito Group CEO's Statement

Kazuya Nobe, the CEO of Enito Group, expressed pride in receiving this commendation, underscoring the importance of fostering a secure environment for users of their apps. He stated, "The repercussions of SNS-based romance fraud are growing serious, and our commitment to ensuring the safety of our users is paramount. We will continue strengthening our partnerships with relevant organizations to develop a safer and more secure online dating environment."

Police Comments on the Initiative

Commenting on the collaboration, Nobuaki Kimura, the Chief of the Life Safety Department at the Aichi Prefectural Police, emphasized the vital role of cross-sector collaborations. He remarked, "In partnership with businesses like Enito Group, we can enhance our outreach and effectiveness in protecting citizens from these emergent threats. Our joint efforts in creating engaging instructional media are crucial to preventing such scams."

Future Goals

The Enito Group continues to enhance its Trust & Safety initiatives, carrying out 24/7 monitoring to detect fraudulent behavior swiftly and take appropriate measures such as user bans and alerts during potential security risks, like exchanging contact information on other social media. Furthermore, by establishing an Advisory Board comprising legal experts and consumer protection advocates, they are committed to addressing societal issues associated with matching applications proactively. The efforts to combine law enforcement cooperation with technology will elevate the safety of users, preserving the integrity of the dating platform.

As a leading entity in the dating application sector, Enito Group aims to offer various lifestyle and event-based connections beyond just dating, enhancing their position as a 'lifestyle infrastructure' within society. The ongoing collaboration with local law enforcement highlights the company's dedication to user safety and the proactive measures being taken to mitigate online fraud risks.

Conclusion

With innovative approaches towards fraud prevention and partnerships with public safety organizations, Enito Group is at the forefront of creating a secure and trustworthy environment for online dating, promoting positive user experiences across its platforms.