Marketing Strategy Workshop: Learn and Create with Godiva Case Study
Marketing Strategy Workshop: Constructing Strategies with Godiva's Case Study hosted by Yosuke Kawai of Synapse Consultant. Scheduled for November 12 and November 20, 2025, this workshop promises to be a game-changer for all who wish to elevate their marketing knowledge and skills.
The course aims to shift your understanding of marketing from a mere academic exercise to a practical tool you can wield in your professional life. Participants will engage with real-world case studies, specifically focusing on the renowned chocolate brand, Godiva. Here are the details you need to know:
- Session 2: November 20, 2025, 2 PM - 5 PM
Notably, each session is comprehensive on its own, allowing for flexibility in attendance.
The workshop emphasizes an experiential learning process. It's designed for those who wish to progress from merely acquiring knowledge to actively crafting and communicating marketing strategies. Key components include:
1. Transforming Theory into Practice: Participants will engage in real-life case exercises that help in honing their strategy-building skills.
2. Collaborative Learning: You'll work alongside peers in discussions that refine your strategic thinking and approach.
3. Feedback-Driven Growth: Experience simulated strategy meetings where you can receive valuable feedback from both the instructor and fellow participants, aiding your personal growth.
- Needs Vs. Wants
- Environmental Analysis Process
- Case Exercise: Deriving Strategy Goals for Godiva
- Segmentation, Targeting, Positioning
- Q&A Session
- Product Strategies
- Pricing Strategies
- Distribution Strategies
- Communication Strategies
- Case Exercise: Future Strategies for Godiva
- Q&A Session
The modern market is characterized by rapid changes that place a premium on effective marketing strategies. While countless educational resources exist, practical opportunities for hands-on strategy development can be scarce. This workshop offers a unique space to:
In conclusion, this workshop is tailored for marketers seeking to leap from theoretical knowledge to practical application through meaningful engagement and experience. Don’t miss this chance to become proficient in constructing marketing strategies that can tackle today’s challenging market environments.
For more details, reach out to:
Shin Shakai System Comprehensive Research Institute**
Minato City, Tokyo 2-6-2, Zaimax Nishishinbashi Building 4F
Email: [email protected]
Phone: 03-5532-8850
Fax: 03-5532-8851
Website: SSK21
Established on December 6, 1996, SSK is dedicated to providing critical business seminars about diverse topics such as marketing and technology. The institute aims to support business opportunities in an ever-evolving marketplace. As your strategic partner, SSK is committed to providing the latest information and services essential to your business success.
Seminar Overview
The course aims to shift your understanding of marketing from a mere academic exercise to a practical tool you can wield in your professional life. Participants will engage with real-world case studies, specifically focusing on the renowned chocolate brand, Godiva. Here are the details you need to know:
- -
- Session 2: November 20, 2025, 2 PM - 5 PM
- -
Notably, each session is comprehensive on its own, allowing for flexibility in attendance.
Learning Objectives
The workshop emphasizes an experiential learning process. It's designed for those who wish to progress from merely acquiring knowledge to actively crafting and communicating marketing strategies. Key components include:
1. Transforming Theory into Practice: Participants will engage in real-life case exercises that help in honing their strategy-building skills.
2. Collaborative Learning: You'll work alongside peers in discussions that refine your strategic thinking and approach.
3. Feedback-Driven Growth: Experience simulated strategy meetings where you can receive valuable feedback from both the instructor and fellow participants, aiding your personal growth.
Session Highlights
- -
- Needs Vs. Wants
- Environmental Analysis Process
- Case Exercise: Deriving Strategy Goals for Godiva
- Segmentation, Targeting, Positioning
- Q&A Session
- -
- Product Strategies
- Pricing Strategies
- Distribution Strategies
- Communication Strategies
- Case Exercise: Future Strategies for Godiva
- Q&A Session
Why Attend?
The modern market is characterized by rapid changes that place a premium on effective marketing strategies. While countless educational resources exist, practical opportunities for hands-on strategy development can be scarce. This workshop offers a unique space to:
- - Enhance your skill set in constructing marketing strategies through case studies.
- - Engage in discussions that unveil new perspectives and ideas you may not have considered on your own.
- - Benefit from constructive critiques from instructors and peers to refine and enhance your concepts.
- - Collaborate with participants having diverse backgrounds, consolidating efforts to reach common goals within the framework of marketing strategy.
In conclusion, this workshop is tailored for marketers seeking to leap from theoretical knowledge to practical application through meaningful engagement and experience. Don’t miss this chance to become proficient in constructing marketing strategies that can tackle today’s challenging market environments.
Contact Information
For more details, reach out to:
Shin Shakai System Comprehensive Research Institute**
Minato City, Tokyo 2-6-2, Zaimax Nishishinbashi Building 4F
Email: [email protected]
Phone: 03-5532-8850
Fax: 03-5532-8851
Website: SSK21
About SSK
Established on December 6, 1996, SSK is dedicated to providing critical business seminars about diverse topics such as marketing and technology. The institute aims to support business opportunities in an ever-evolving marketplace. As your strategic partner, SSK is committed to providing the latest information and services essential to your business success.
Topics Business Technology）
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