BIZ Communications Launches New PR Team Focusing on AI for Executives

BIZ Communications' Innovative Approach to Executive PR

BIZ Communications, a leading PR firm based in Minato, Tokyo, has made a significant announcement: in June 2025, they will launch a new PR team dedicated to utilizing generative AI specifically for executive public relations. Under the leadership of the President and CEO Michiru Fujii, this initiative aims to bolster the branding of presidents and CEOs by integrating advanced AI technology into their communications strategies.

The firm firmly believes that the CEO is the most compelling voice for the brand, encapsulating its essence through powerful messaging. With this in mind, they have developed a proprietary generative AI tool tailored specifically for executive PR, encapsulating the following key elements:

- Media Trend Analysis: Analyzing the CEO's communication content and past media exposure to uncover media preferences.
- Visibility of Timeliness and Uniqueness: Organizing and visualizing the aspects of relevance and uniqueness that a CEO should emphasize.
- Automated Media List Generation: Creating targeted media lists based on identified appeal points for different audience segments.
- Automatic Drafting of Speeches and Interviews: Generating speech scripts, anticipated interview responses, and contribution proposals for the CEO’s communication needs.
- Optimizing Language Expression and Composition: Refining language expressions and structures based on successful media publication cases.

Through this generative AI solution, BIZ Communications can efficiently transform a CEO's thoughts, visions, and business philosophies into compelling narratives for the media.

Turning AI Strategies into Media Exposure

The output generated by the AI will be channeled through BIZ Communications' extensive media network to facilitate effective media exposure. This includes:

- Crafting communication strategies tailored to various media platforms like economic publications, TV, business magazines, and digital outlets.
- Proposing interview initiatives, collaborative projects, and serialization opportunities.
- Designing features, discussions, and on-site interviews that convey the personality behind the brand.

The company's impressive track record of supporting PR for a diverse range of clients—from startup CEOs to leaders of major corporations—underpins their strategy: merging AI technology with robust media relations to deliver impactful PR that resonates with today's audiences.

Future Prospects

BIZ Communications plans to expand its services to encompass areas such as:

- International media outreach strategies for CEOs eyeing global markets.
- Pre-exposure strategies for companies preparing for IPOs.
- Focused communication for recruitment and internal branding initiatives directed by executives.
- Supporting CEOs in leveraging social media and personal branding strategies.

A Word from CEO Michiru Fujii

"The CEO is not just the face of the company; they often embody the brand itself. Therefore, their words and demeanor hold substantial power in reaching the public. Our generative AI technology acts as a potent partner in structuring and translating the CEO’s thoughts into a societal context. Through the fusion of PR professionals and AI capabilities, we aim to transmit the essence of executive voice into the world, effectively and meaningfully."