Elevating Crowdfunding Success: Exhibition Debut Support Service
In an era where crowdfunding has become a vital platform for entrepreneurs and product developers, how to take the next step post-funding remains a challenge. To address this, Tenkai Exhibition Marketing Co., Ltd., based in Shinagawa, Tokyo, is set to launch its new service, the "Exhibition Debut Support Service," starting July 2024. This initiative aims to assist crowdfunding success stories in boosting their market presence through exhibitions.
Understanding the Challenge of Post-Crowdfunding
Crowdfunding is increasingly recognized for enabling products and services to gain traction via consumer support. However, many successful projects face a pivotal question: How do they expand their market outreach? Issues such as a lack of access to wholesalers and buyers often arise, resulting in stagnation despite initial success.
Moreover, following the COVID-19 pandemic, exhibitions have regained significant momentum, as highlighted in the “2025 General Handbook for Exhibition Fairs,” which predicts an increase to 980 exhibitions in 2025—approximately 1.3 times more than pre-pandemic figures. This resurgence underscores the growing need for entrepreneurs and businesses to connect with buyers and industry stakeholders through physical events. The intersection of "successful crowdfunding projects and exhibitions" is emerging as a crucial growth strategy.
Key Features of the New Service
Tenkai Exhibition Marketing’s support service is tailored specifically for crowdfunding achievers, offering a comprehensive suite of assistance:
- - Full Support for Exhibition Newbies: From planning and design to on-the-day operations and post-event analysis.
- - Flexible Booth Options: Catering to even the smallest of spaces.
- - Effective Sales Strategies: Crafted to resonate with buyers and industry insiders.
- - Exclusive PR Guidance: Enhanced feedback on promotional texts and catchy slogans for crowdfunding achievers.
- - Post-Event Follow-Up: Continued support after the exhibitions.
Target Audience
This service is ideal for:
- - Product developers and brand operators who have successfully met their goals on crowdfunding platforms like Makuake or CAMPFIRE.
- - Individuals with little to no experience in exhibitions, or those who feel uncertain about sales approaches.
- - Entrepreneurs aiming to expand their products into physical stores, wholesales, and industry distribution.
Statement from the CEO
Kenichi Kiyonaga, the CEO of Tenkai Exhibition Marketing, emphasizes, "Achieving crowdfunding goals should be seen as just the beginning. We are committed to utilizing the real-life interaction opportunities that exhibitions provide to transform empathy into actual sales. Our focus is on fully supporting these challengers in their journey."
Future Developments
Looking ahead, the company plans to collaborate with various crowdfunding platforms and exhibition organizers to roll out a "Debut Zone" at events. Additionally, seminars related to this new service will be scheduled in the near future, ensuring accessible educational opportunities for crowdfunding entrepreneurs looking to maximize their market reach.
About Tenkai Exhibition Marketing Co., Ltd.
- - Company Name: Tenkai Exhibition Marketing Co., Ltd.
- - Representative: Kenichi Kiyonaga, President & CEO
- - Founded: August 2015
- - Established: May 17, 2016
- - Business Activities: Exhibition sales support, market expansion consulting, and more.
- - Location: 5-9-15-904 Higashinakanobu, Shinagawa, Tokyo 140-0002
- - Website: Visit our website
Kenichi Kiyonaga, an experienced exhibition consultant and certified small business diagnostician, has dedicated his career to enhancing revenue for SMEs. He has assisted over 1,300 companies and is actively involved in invigorating the exhibition industry, sharing expertise through radio, television appearances, and numerous lectures across various platforms. His book,
Profound Insights from an Exhibition Expert, is just one of the many resources he provides to those looking to excel in this field.