Exciting Launch: Dabble & Dollop Products Now Available at Target Stores Across the Country

Dabble & Dollop Set to Transform Bath Time at Target



Dabble & Dollop, the brand synonymous with fun and eco-friendly bath products for children, has exciting news for families across the country. On February 3, 2025, the company will officially launch its products at Target stores nationwide, bringing its colorful and innovative line of bath time essentials directly to consumers. This expansion recognizes the growing demand for accessible, creative, and safe children's bath products.

A Playful and Natural Approach


Founded in 2019 by Stephanie Leshney, a devoted mother and seasoned expert in cosmetic ingredients, Dabble & Dollop aims to revolutionize bath time. With a philosophy rooted in creativity, the brand encourages kids to mix and match various scents and products, creating a bath time experience that is as imaginative as it is hygienic. Their mantra of "Creatively Clean™" captures the essence of their mission—to make personal care enjoyable and engaging for children aged 2 to 12.

Dabble & Dollop’s launch at Target will feature a total of nine exciting SKUs, including six all-natural 3-in-1 bubble baths, body washes, and shampoos. Families can indulge in fruity scents such as Coconut, Tangerine, Blueberry, Strawberry, Honeydew, and Vanilla, which are all crafted from minimal, safe ingredients. This positions Dabble & Dollop as a frontrunner in the children’s personal care market, focusing heavily on ingredient transparency and safety.

Customer-Centric Growth


The launch at Target is no random act but rather a response to customer feedback. Since its inception, Dabble & Dollop has actively engaged with its consumers, who have voiced their desire to see the brand on Target shelves. CEO Stephanie Leshney commented, “Since our first company survey in 2020, customers have consistently and clearly told us that Target is where they'd like to find us in retail. We are thrilled and ready for the expansion into mass retail and to be discovered by the Target consumer. The retail expansion is a dream come true for this independent brand.” This highlights how important consumer insights are in shaping the direction of a brand.

Making Bath Time Fun and Safe


One of the standout features of Dabble & Dollop’s products is the SmartScent™ technology. Designed specifically for children, this innovative formula combines natural origin scents that enliven the sensory experience during bath time while ensuring safety and enjoyment. Easy to use, the products foster a sensation of fun with each dabble and dollop, helping to transform the sometimes mundane task of bathing into a delightful adventure.

The cost for the 3-in-1 series will be set at $12.99, while the new Mini Bath Bombs, available in Fresh Fruit, Tropical, and Soothing options, are priced at $14.99. This makes it affordable for parents to provide high-quality, fun products that children will love.

Connect with Dabble & Dollop


As the launch date approaches, families can stay updated on Dabble & Dollop’s journey by following the brand on its social media channels (@dabbleanddollop) on platforms like Facebook, Instagram, TikTok, Pinterest, and YouTube. Through these channels, the brand shares creative tips, engages with its audience, and showcases the joyous experiences of bath time.

In conclusion, the upcoming Dabble & Dollop launch at Target represents not just a retail expansion but also a celebration of creativity, fun, and the joy of bath time for children. With natural ingredients, engaging scents, and a message that resonates with parents and children alike, Dabble & Dollop is set to make waves in the personal care aisle. Celebrate the arrival of their products at Target and join a community that values creativity and joyful experiences in every bath.

With this launch, Dabble & Dollop is not just providing bath products, but cultivating a lifestyle that embraces fun, creativity, and cleanliness for future generations.

Topics Consumer Products & Retail)

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