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AITO's New Era of Luxury Electric Vehicles

On September 12, 2025, at the prestigious IAA MOBILITY 2025 international auto show, AITO, the premium intelligent electric vehicle brand, showcased its latest lineup featuring models AITO 9, AITO 7, and AITO 5, all tailored for the Middle Eastern market. This significant event marks AITO's commitment to delivering globally certified vehicles that meet international standards while providing cutting-edge intelligent mobility aligned with the concept of "new luxury" for discerning users worldwide.

Intelligent Performance and Advanced Technology

AITO redefines luxury by integrating exceptional performance with modern design, moving beyond the traditional luxury division. The brand emphasizes a new luxury that incorporates intelligent drive systems, safety features, and advanced cabin technologies, all while offering intelligent services and manufacturing. This holistic approach merges conventional luxury with a new technological essence, delivering tangible luxurious experiences through state-of-the-art electric vehicles.

One of the standout features of the AITO models is the SERES Super Range-Extender technology, which represents a groundbreaking shift in performance. This fifth-generation range extender not only operates quietly but also provides superb integration and high efficiency, boasting a thermal efficiency rate of 44.8% and converting fuel to electricity at an impressive 3.65 kWh/l. This makes it one of the most efficient production range extenders available, ensuring safer, quieter, and more environmentally friendly travel for users, no matter the circumstances.

With AITO's introduction to the market resulting in cumulative sales exceeding 770,000 units by the end of August 2025, it's clear that the technology resonates well with consumers. Data indicates that nearly 70% of trips made by AITO vehicles occur in pure electric mode, underlining their commitment to reducing carbon emissions significantly.

Intelligent Driving Assistance for Maximum Safety

AITO's intelligent driving assistance technology has garnered significant acclaim within the Chinese automotive sector. By late August 2025, AITO vehicles had traveled over 3.45 billion kilometers equipped with this system, providing a revolutionary driver experience. AITO's advanced driver assistance system tackles a myriad of driving scenarios, from navigating roundabouts to maneuvering through tight spaces, ultimately enhancing both vehicle safety and responsiveness. This feature allows drivers to navigate challenging conditions with confidence.

Additionally, AITO is testing its intelligent assistance capabilities internationally, aiming to extend the advantages of smart mobility to Middle Eastern customers, further reinforcing their commitment to global expansion.

Comprehensive Safety and Security Features

At AITO, safety is recognized as the highest luxury. The brand has enhanced both passive and active safety elements and developed a sophisticated intelligent safety system based on a comprehensive scenario approach. This innovation provides a holistic solution that encompasses life, power source safety, data security, health protection, privacy, and cyber security, ensuring all-around protection throughout the vehicle's lifecycle.

Smart Cabin: A Personalized Experience

AITO's smart cabin is remarkably user-friendly, catering to passenger needs whether for controlling the vehicle, working, or enjoying entertainment. Through intuitive gestures, passengers can control multiple screens and devices, even allowing for simultaneous viewing of different content. Integrating advanced language models, AITO’s AI capabilities have improved interaction quality, processing everything from casual conversations to personalized services.

Localization for the Middle Eastern Market

The models unveiled for the Middle East underwent extensive research to ensure they are fully compatible with local driving conditions and cater to diverse regional travel needs. The intelligent cabin supports three languages (Chinese, English, and Arabic), harmonizing with local digital ecosystems. Rigorous testing has ensured durability in challenging environments like desert conditions, optimizing thermal management systems to address intense heat.

AITO's Commitment to Innovation

AITO is steadfast in its “glocal” strategy, performing extensive resilience testing across Europe, Asia, and the Middle East. As they expand localized centers worldwide, they strive to enhance product quality and customer satisfaction. At the heart of this philosophy lies a dedication to innovation and continuous investment in research and development, ensuring that each vehicle iteration meets the evolving needs of drivers.

Ultimately, AITO aims to redefine the experience of luxury mobility, offering vehicles that not only resonate with their users but also evoke trust and satisfaction through every journey. As every ride embodies the essence of the new luxury, AITO is set to revolutionize the way we perceive luxury electric vehicles.