Churney and DemandBox's New Partnership to Enhance Performance Marketing Through pLTV Insights
Churney and DemandBox Join Forces
In a significant development within the performance marketing landscape, Churney, the innovative predictive lifetime value (pLTV) platform supported by TLV Partners, has announced a strategic partnership with DemandBox. This collaboration aims to equip brands with a comprehensive solution that merges deep predictive insights with effective execution in areas such as creative strategy, funnel design, and media planning.
Scheduled to commence on August 3, 2025, this partnership marks Churney's inaugural official collaboration focused on demand generation. The primary objective is to assist clients of both companies in scaling their customer acquisition tactics with an emphasis on long-term value rather than merely prioritizing immediate gains.
According to Dr. Noy Rotbart, CEO and Co-Founder of Churney, the collaboration has been refreshingly straightforward. He emphasized, "DemandBox cuts through the noise, grasps what is essential, and executes efficiently. As we broaden our client base, we seek partners who can match our pace, and DemandBox perfectly aligns with that vision."
Churney currently facilitates predictive growth strategies for brands such as Underoutfit, Zapier, and Leadtech. The platform integrates with performance teams in diverse sectors, including e-commerce, gaming, and fintech. Furthermore, Churney collaborates directly with major entities like Meta, Google, and TikTok to help advertisers leverage pLTV data for improved targeting, bidding, and measurement.
DemandBox, founded by Avishai Sam Bitton, co-founder of Oribi, has made waves in performance marketing by aiding companies like Insurify, Singular, and MoneyLion. With a focus on performance marketing grounded in business fundamentals, DemandBox is strategically positioned to enhance growth for its clients. Bitton expressed excitement about the partnership, stating, "Working alongside one of the most groundbreaking tech teams in performance marketing provides a tremendous opportunity to transform our creative strategies and funnel execution for Churney's clientele who are eager to convert insights into actionable results."
This collaboration guarantees that clients of Churney are not only able to identify their most valuable customers but also possess the creative infrastructure and campaign agility necessary to respond to that intelligence in real-time.
About Churney
Churney is a cutting-edge predictive lifetime value intelligence platform dedicated to helping marketers forecast customer value from the very outset of the acquisition funnel. With the backing of TLV Partners, Churney empowers brands to enhance their acquisition, bidding, and retention strategies through science-based, real-time modeling approaches. Their client roster includes notable brands such as Underoutfit, Zapier, and Leadtech, with ongoing partnerships with advertising giants like Meta, Google, and TikTok.
About DemandBox
DemandBox is a forward-thinking performance marketing agency working with ambitious growth-stage brands to drive results. Founded by Avishai Sam Bitton, DemandBox integrates funnel strategy with high-performance creative solutions and robust execution methods to deliver tangible business outcomes. Their client list spans various industries, featuring key players like Insurify, MoneyLion, Cymulate, and Singular.
Together, Churney and DemandBox are poised to redefine the performance marketing landscape, ensuring brands are equipped with the right tools and insights to drive meaningful growth in a competitive environment.