#Japan #FamilyMart #Kanagawa #Shonan Gold #TV Kanagawa

New Shonan Gold Desserts Debuting at FamilyMart

Start marking your calendars! On May 27, 2025, a delightful range of products featuring the unique Shonan Gold citrus fruit will be hitting approximately 4,800 FamilyMart stores across the Kanto region, including Kanagawa, Saitama, Chiba, and Tokyo. This exciting launch is a collaborative effort between FamilyMart, TV Kanagawa, and JA ZEN-NOH Kanagawa, which promises to elevate the dessert experience for customers.

About the Collaboration

This collaboration represents the very first product development effort between FamilyMart and TV Kanagawa, showcasing the famous Shonan Gold fruit, which is known for its exceptional sweetness and refreshing tang. To create these enticing products, both organizations worked closely together, conducting numerous taste tests under the guidance of the partners from the “Nyanko no Hitai hodo Wide” lunchtime program.

The New Treats

The collaboration will feature three distinctive items:

• - Oranje Chocolat (Price: 440 yen,税込): A luxurious dessert that fully utilizes the flavors of Shonan Gold, this cake features a four-layer structure—made with candied peels, chocolate mousse, a Shonan Gold puree mousse, and an orange-flavored glaze. This exceptional dessert is crafted to provide a heavenly taste experience.
• - Bagel Sandwich with Shonan Gold Jelly (Price: 178 yen,税込): This bagel sandwich combines a chewy bagel filled with refreshing Shonan Gold jelly, which has a balanced sweetness, making it a perfect snack that’s both delicious and satisfying.
• - Croissant Roll with Shonan Gold Jelly Whipped Cream (Price: 178 yen,税込): This light and airy croissant roll combines soft and fluffy whipped cream infused with Shonan Gold jelly, delivering a delightful and balanced sweetness.

Design and Packaging

Each of these products features packaging specially designed to highlight their unique flavors, enabling consumers to fully appreciate the deliciousness of Shonan Gold. The packaging reflects the refreshing character of the fruit, aiming to entice customers and create an appealing shelf presence.

Anticipation from TV Kanagawa’s Personalities

Taking part in this launch, various MCs from TV Kanagawa expressed their joyful anticipation:

• - Kenta Kamakari, the Tuesday MC, shared his excitement about this luxurious collaboration, affirming the unique experience these Shonan Gold-inspired products will bring.
• - Nanase Terui, a TV Kanagawa announcer, echoed similar sentiments, highlighting how the flavors of Shonan Gold resonated in every product.

This excitement not only aims to gratify the audience's taste buds but also fosters a connection between the viewers and the cultural essence of Kanagawa.

What is Shonan Gold?

Shonan Gold is a newly developed citrus variety from Kanagawa, known for its fragrant aroma, balanced sweetness, and tanginess. It finds a seasonal spotlight primarily from March to April, appealing to a range of culinary applications from desserts to savory dishes.

By introducing these newly crafted delicacies, FamilyMart seeks to emphasize its commitment to satisfying its customers' cravings and enhancing their experiences. This initiative aligns with the company’s phrase, "With you, FamilyMart," underscoring its dedication to the community and connection with its patrons. Don't miss out on the chance to enjoy these creamy, citrus-infused treats starting May 27!