Laundrin Hand Soap
2026-01-20 04:24:22

Introducing Laundrin's First Aromatic Hand Soap from Good Tea Time Line in Japan

Laundrin's New Aromatic Hand Soap: A Luxurious Addition



On March 1, Nature Lab Co., Ltd., based in Shibuya, Tokyo, will launch the first-ever Aromatic Hand Soap from its popular home care brand Laundrin, featuring the "Good Tea Time" scent range. This line has been celebrated since its release in 2023 for its delightful tea fragrances designed to provide a moment of relaxation.

To promote this new product, Laundrin will set up a booth during the home games of the Tokyo Great Bears professional volleyball team on January 30 and 31. Attendees will have the opportunity to experience the new hand soap in the restroom facilities, giving them a taste of the superior quality Laundrin products are recognized for.

The Essence of Good Tea Time


The "Good Tea Time" fragrance line evokes a comforting tea moment, bringing a unique aromatic experience into everyday life. With the introduction of the Aromatic Hand Soap, Laundrin aims to transform routine handwashing into an enjoyable and luxurious ritual. Enriched with 97% natural ingredients, this hand soap promises to provide a high-end hand care experience. Featuring amino acids and ceramides, it not only effectively cleanses but also maintains moisture, ensuring the hands remain soft and hydrated.

Key Features of Laundrin Hand Soap


1. Moisturizing Formula: The hand soap contains amino acids and ceramides, offering effective cleansing while preserving the skin's natural moisture.
2. Natural Composition: Boasting 97% natural-derived ingredients, it also includes a blend of nourishing elements such as yuzus, jojoba oil, and shea butter, making it gentle on the skin.
3. Pleasant Usage Experience: With its rich lather and exquisite fragrance, the soap is designed for everyday use, providing a delightful aroma and easy rinsing.
4. Commitment to Clean Ingredients: The product adheres to a "7 Free" standard, ensuring that it is free from mineral oils, silicones, ethanol, parabens, sulfates, synthetic dyes, and petroleum-based surfactants.

Scent Selection: A Tea-Inspired Lineup


The Aromatic Hand Soap is available in three beloved tea scents:
  • - White Tea: Fresh and invigorating, this scent is a daily standard of cleanliness.
  • - Oolong Tea: Offers a refreshing and smooth experience that revitalizes the mind.
  • - Green Tea: A fragrant blend that evokes nostalgia, combining notes of lemon, bergamot, and grapefruit.

Each bottle of Laundrin's Aromatic Hand Soap contains 320ml and retails for ¥1,430 (including tax).

Upcoming Events with Tokyo Great Bears


On January 30 and 31, the Tokyo Great Bears will host games against the Hiroshima Thunders, featuring Laundrin's booth and promotional activities. Attendees will be able to engage with the brand, experience the new hand soap ahead of its public release, and gain insight into the fragrant offerings of the "Good Tea Time" series. Visitors who follow Laundrin's official Instagram at the event will also have the chance to enter a prize draw and receive special gifts.

About Laundrin


Laundrin was launched in 2013 and has quickly gained popularity, especially for its signature fragrance, Classic Floral, which has led the market with respect to sales. The brand has taken significant steps towards sustainability, ensuring their products are safe for both the environment and delicate skin. By focusing on aromas, Laundrin aims to create connections through scent, elevating life’s everyday moments.

For further information, visit the official Laundrin store at Laundrin Japanese Official Site.


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Topics Consumer Products & Retail)

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