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Ulta Beauty's Impact on Youth Wellness Initiatives

In a remarkable feat, Ulta Beauty has raised over $2.4 million for the Big Brothers Big Sisters (BBBS) organization, aimed at enhancing youth-focused wellness initiatives across the United States. This fundraising campaign is part of a national partnership that has continued to thrive, illustrating the power of corporate responsibility in making a significant difference in community welfare.

From May 18 to June 14, 2025, every shopper who visited one of Ulta Beauty's 1,400+ stores nationwide had the chance to contribute to this noble cause. The initiative allowed customers to donate at the checkout, further emphasizing the important role that community engagement plays in such fundraising efforts. Additionally, every donation made using the Ulta Beauty Rewards Credit Card during this period was matched by Bread Financial, adding up to an impressive total of $75,000 in matching funds.

BBBS President and CEO, Artis Stevens, expressed his gratitude, stating, "We're honored to continue our partnership with the Ulta Beauty Charitable Foundation in support of young people's wellness and growth. At a time when youth face growing pressures and uncertainty, mentorship remains a powerful force that builds confidence, connection, and hope. Together with Ulta Beauty, we are proud to expand opportunities that elevate young people so they can live happy and fulfilling lives."

The funds raised through this campaign will provide essential training, resources, and wellness programs to participants in nearly 5,000 communities across the country. BBBS's commitment to empowering young people aligns seamlessly with Ulta Beauty's ongoing mission to support mental health and well-being programs, thus contributing to a healthier, more engaged youth.

Anita Ryan, chief human resources officer at Ulta Beauty and president of the Ulta Beauty Charitable Foundation, emphasized the importance of the initiative, stating, "Our partnership with Big Brothers Big Sisters is a meaningful example of how we can leverage the power of beauty as a force for good. I'm incredibly proud of how our associates, guests, and partners came together to increase access to mental health and well-being programs, helping more young people realize their full potential and unleash their possibilities."

In addition to fundraising, the partnership has facilitated various programs aimed at self-care, self-expression, and self-discovery, which are crucial for young people grappling with the myriad challenges of modern life. Events such as Days of Possibilities, specifically designed for BBBS participants, have been organized to foster strong mentor-mentee relationships, illustrating how impactful support can inspire confidence and well-being.

Founded in 1904, Big Brothers Big Sisters has become the largest youth mentoring organization in the United States. Its mission is centered around creating and nurturing mentoring relationships that allow young people to reach their fullest potential. The organization's evidence-based approach has been proven to foster positive outcomes for youth, leading them to dream bigger and achieve higher educational success.

As Ulta Beauty continues to play a pivotal role in promoting youth wellness, it also reinforces the idea that corporate initiatives can have profoundly positive effects on communities. This partnership stands as a testament to what can be achieved when organizations and individuals come together for a greater cause, highlighting the beauty of mentorship and community support.

For additional information on Big Brothers Big Sisters and how you can get involved, visit their official website at www.bbbs.org.

In conclusion, Ulta Beauty's fundraising achievements not only enhance the ability of BBBS to support thousands of young people but also inspire a collective movement towards prioritizing youth wellness and mentorship in communities across the United States.