Summer Fragrance Haoto
2025-07-25 05:54:56

Discover the Refreshing Summer Fragrance 'Haoto' from KITOKIE Featuring Hinoki

A Refreshing New Fragrance for Summer: 'Haoto' from KITOKIE



Summer brings a wave of warmth, and what better way to embrace it than with a refreshing new fragrance? Introducing "Haoto," the latest limited-edition addition from KITOKIE, a self-care line by ACTUS, Inc. Starting July 25, 2025, this fragrance will be available at all ACTUS and Slow House locations, as well as online, for a limited time.

Inspiration Behind 'Haoto'


The scent of 'Haoto' draws inspiration from the lush greenery of the Kashimo forest in Gifu Prefecture, where the light filters through the leaves, creating a vibrant atmosphere. The fragrance blends green and woody notes, invigorated by hints of rosemary and citrus, capturing the essence of summer while evoking the forest's depth with lavender and Kashimo hinoki. It harmonizes the natural energy, pleasant for both body and mind, enhancing the summer living experience.

Fragrance Composition


Designed to evoke a sense of tranquility found in summer woods, the fragrance features:

  • - Top Notes: Rosemary, Orange, Lemon, Grapefruit
  • - Middle Notes: Lavender, Petitgrain, Kashimo Hinoki branches and leaves
  • - Base Notes: Cedarwood, Patchouli, Vetiver, Ho Wood

This harmonious blend creates a refreshing yet refined aroma, perfect for the warm months.

Product Range


The 'Haoto' fragrance comes in elegant packaging themed in leaf green, seamlessly complementing various home interiors. The product line includes:
  • - Diffuser (150ml): ¥6,050
  • - Room Fabric Mist (100ml): ¥2,970
  • - Hand Soap (450ml): ¥3,850
  • - Hand Cream (50g): ¥2,420
  • - Roll-On Oil (10ml): ¥2,420
Note: All prices include tax.

Each product is designed to enhance daily wellbeing, providing a touch of refreshing essence to your life. The diffuser, mist, and creams not only smell delightful but also elevate your environment, enriching your self-care routine.

About KITOKIE


The KITOKIE line pays homage to the rich heritage of hinoki (Japanese cypress), particularly sourced from the famed Kashimo region in Nakatsugawa, Gifu Prefecture. Utilizing essential oils extracted from thinned trees, the series commits to promoting sustainable forestry practices and enhancing awareness about hinoki's benefits. The collections echo the philosophy of enjoying quality time among trees, which is central to the brand's development.

The designated brand site for KITOKIE can be visited here, and more about 'Haoto' can be discovered here.

Recognition


It's worth noting that KITOKIE was honored with the 2024 Good Design Award, reflecting its dedication to quality and sustainable practices.

About ACTUS, Inc.


Founded in 1969, ACTUS has been pivotal in bringing modern European interior designs to the Japanese market. The company embraces the belief that a rich life does not merely mean repeated consumption but engaging meaningfully with products. Our commitment to “Mindful Living” encapsulates the goal of promoting quality and sustainable design across furniture, home goods, and beyond. ACTUS operates a unique lifestyle store while maintaining an eco-conscious supply chain that supports circular economy initiatives.

For more information about ACTUS, visit our official website or explore our online shop. Follow us on Instagram to stay updated with our latest offerings.


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Topics Consumer Products & Retail)

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