#Japan #Sendai #MY ONLY FRAGRANCE #Aobayama

Experience a Unique Fragrance Journey in Sendai

The renowned custom fragrance brand, My Only Fragrance, which originated in Kyoto, will be hosting its special pop-up store in Sendai, Miyagi, from November 19 to 25, 2025, at the first floor event space of Sendai Mitsukoshi. This event marks the second pop-up in Sendai and the only one in the Tohoku region this season. With multiple locations across major cities like Kyoto, Tokyo, Nagoya, Yokohama, and Osaka, it’s a unique opportunity for Tohoku residents and visitors to engage in an aromatic journey.

During this special event, participants can enjoy a custom fragrance-making experience with the guidance of fragrance advisors, where they can create their personal scent from a wide selection of fragrance ingredients. Additionally, the store will offer popular single fragrances and an exclusive scent inspired by Sendai, named 'Aobayama.'

What’s more, special fragrances that are typically offered only in Tokyo's Solamachi and Harajuku stores, along with the Yokohama and Narita Airport branches, will also be available for purchase. These limited edition scents can be acquired on their own or blended into the custom creation experience as 'Accent Fragrance' for an additional 500 yen.

Customers who spend 8,000 yen or more (including tax) will receive a random mini bottle in a lucky draw as a novelty gift, making this pop-up not only a memorable experience but also a fun opportunity to take home a piece of the experience.

Bringing the Experience of Crafting Scents to Tohoku

My Only Fragrance stands for the vision of 'changing the world through scent,' and this pop-up represents a crucial opportunity for the Tohoku region, which currently lacks a permanent location for the brand. The previous pop-up in Sendai was met with enthusiasm, allowing many participants to experience the joy of crafting their own fragrances. This upcoming event promises to connect individuals with their personal identities through the world of scents once again.

Exclusive Sendai Fragrance: Aobayama

One of the highlights of this pop-up will be the exclusive fragrance themed around Sendai's iconic 'Aobayama.' This unique scent captures the essence of the mountain with fresh, transparent notes that embody vitality. It features woody tones that evoke the tranquility of the forest, culminating in a subtle fragrance that harmonizes with nature. The 'Aobayama' fragrance will be available at prices starting from 3,000 yen for a 10ml bottle, making it an accessible yet enchanting addition to anyone's fragrance collection.

The Custom Fragrance-Making Experience

At My Only Fragrance's pop-up, attendees can embark on a custom fragrance creation process, choosing from dozens of scent ingredients. Working collaboratively with fragrance advisors, customers can mix their fragrances, altering their essence with just a drop. Rather than merely selecting a scent, this experience invites participants to create a one-of-a-kind fragrance that is uniquely theirs. This enchanting process makes for memorable moments, whether enjoyed between couples, families, or friends.

Exclusive Gifts for Shoppers

Additionally, the pop-up will feature the 'Lucky Draw Fragrance Novelties' allowing customers spending over 8,000 yen (including tax) to receive a complimentary mini bottle containing a limited edition fragrance. This provides a great opportunity for those traveling to take home a token of their experience or for anyone wishing to explore new scents.

Event Details

• - Dates: November 19-25, 2025
• - Hours: 10:00 AM - 7:00 PM (until 5:00 PM on the last day)
• - Location: Sendai Mitsukoshi, Aoba-ku, Ichiban-cho 4-8-15, 1st Floor Event Space
• - Offerings: Sale of limited edition fragrances, custom fragrance creation, sale of single fragrances, and the 'Lucky Draw Fragrance Novelties'.
• - Pricing for Custom Fragrance: 6,500 yen for 50ml, 8,000 yen for 100ml (including tax)

A Future Focused on Fragrance Culture in Tohoku

This pop-up is not just an event; it represents a significant step in bringing My Only Fragrance to the Tohoku region. We aim to create a cultural shift in fragrance through future events and collaborations with local communities. By crafting unique scent experiences, we hope to foster special memories tied to the city’s landscape and essence. Our commitment to connecting people through fragrance will continue as we expand our activities in the region.

About My Only Fragrance

Founded in Kyoto, My Only Fragrance specializes in custom perfumes. We provide a unique experience where clients collaborate with dedicated fragrance advisors to create a scent that reflects their personality, mood, or season. With over 100 million possible combinations, each completed fragrance can be personalized with a name chosen by the creator. As of 2025, the brand operates 13 stores across various locations, including Kyoto, Tokyo, Nagoya, Yokohama, Narita, Osaka, Fukuoka, and Takayama.

Company Overview

• - Company Name: Fragrance Project Co., Ltd.
• - Location: 271-2 Tenman-cho, Shimogyo-ku, Kyoto
• - CEO: Shinpei Wada
• - Business Scope: Fragrance manufacturing, retail, custom perfume experiences, event planning.
• - Brand Website: My Only Fragrance
• - Corporate Website: Fragrance Project