Lightspeed Commerce Launches Showroom for Retailers to Showcase Products Online

Lightspeed Commerce Launches Showroom



In a world where digital presence is essential, Lightspeed Commerce Inc. has unveiled an innovative solution tailored for physical retailers who want to enhance their online visibility without diving into the complexities of eCommerce. The new platform, known as Showroom, offers a sleek online showcase of products while incorporating artificial intelligence technology to streamline the setup and management process.

With the growing trend of shoppers expecting a digital footprint from their favorite local businesses, Lightspeed recognized the need for a bridge between offline and online retail. The Showroom platform allows businesses to present their unique offerings and brand stories without the burden of maintaining a full online store. Dax Dasilva, Founder and CEO of Lightspeed, emphasizes the importance of this solution, stating, "Selling online isn't right for everyone, but that doesn't mean retailers should disappear in the digital age."

Tailored for Brick-and-Mortar Retailers



Showroom specifically caters to retailers with a strong local customer base and an emphasis on in-person shopping experiences. By allowing them to curate an online gallery of their products and brand narratives, retailers can effectively attract new customers and reinforce loyalty among existing shoppers—ultimately driving traffic to their physical locations.

The platform is designed for convenience, utilizing AI-driven tools that simplify the site setup process. Retailers begin by completing a straightforward onboarding survey, which informs Showroom to automatically generate a tailored website and catalog based on the retailer's existing product data from Lightspeed. Merchants can easily customize their website's look and content using user-friendly tools, promoting not just essential products but the ethos and culture of their business.

Key Features of Showroom Include:
  • - A mobile-optimized, professionally designed website that showcases products effectively.
  • - An automated catalog setup drawn from the retailer’s existing product information, reducing the workload.
  • - Real-time visibility into inventory, allowing potential customers to see what is available in-store at any given moment.
  • - A scalable solution that offers retailers the option to transition into full eCommerce when they are ready.

A Step Toward Modern Retailing



With Showroom, local businesses can confidently step into the digital space, while retaining focus on their core operations without the distractions and complexities of eCommerce logistics. Dasilva further notes, "This is not just about going digital; it is about giving retailers the modern tools they need to compete effectively on their terms."

As retailers begin exploring the digital landscape, Lightspeed aims to equip them with robust tools that enhance their visibility and allow them eventually to expand online if they choose. By focusing on a blended approach to retailing that respects in-person shopping while acknowledging the importance of online touchpoints, Lightspeed is setting a new standard for how brick-and-mortar stores can thrive in the modern marketplace.

For more information about Showroom and how it can benefit your retail business, visit Lightspeed's official site. In a landscape evolving rapidly towards digital engagement, Lightspeed Commerce is committed to providing the innovation and support needed to help businesses navigate this journey successfully.

About Lightspeed



Founded in Montréal, Canada in 2005, Lightspeed is a leading omnichannel platform that empowers retailers and hospitality businesses worldwide. With operations in over 100 countries, Lightspeed's mission is to deliver the best technology solutions that help entrepreneurs grow their businesses while providing excellent customer experiences. As they continue to develop cutting-edge solutions, Lightspeed remains at the forefront of retail technology, enhancing the operations of the businesses that are the backbone of their communities.

Topics Consumer Products & Retail)

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