#Japan #Okayama #Kobemotomachi #Yamaya #Mentaiko

Spring Mentaiko Fair: A Gourmet Collaboration

In a delightful fusion of flavors, the well-known Kobemotomachi Doria chain has launched a special menu to celebrate the Spring Mentaiko Fair, in collaboration with Yamaya Communications, the renowned mentaiko manufacturer from Hakata. This unique fair runs from April 18 to May 28, offering customers an opportunity to indulge in four limited-time doria dishes made with premium aged mentaiko.

A Collaboration Rooted in Tradition

This Spring's edition marks the second collaboration between Kobemotomachi Doria and Yamaya. After a successful launch last year, it was only fitting to bring back this beloved partnership. The menu has been refined to include not only returning favorites but also two exciting new dishes, each designed to highlight the exquisite taste and texture of aged mentaiko in conjunction with rich cheese combinations.

Dive into the Doria Delights

The following four dishes are exclusively available during the fair, featuring luxurious ingredients:

1. Baked Omelet Doria with Aged Mentaiko and Parmesan Cheese
This dish features a fluffy and creamy baked omelet topped generously with aged mentaiko and Parmesan, combining the salty notes of the mentaiko with a rich cheese sauce for an unforgettable culinary experience.

2. Hamburger Doria with Aged Mentaiko and Soft-Cooked Egg
Topped with a runny yolk, this hamburger doria includes a delicious blend of aged mentaiko in its cheese sauce, amplifying flavors and bringing a comforting twist to your plate.

3. Camembert Cheese Doria with Aged Mentaiko and Sea Urchin
Exclusively at Kobemotomachi and Yokohama Motomachi Doria, this upscale dish features the creamy taste of Camembert combined with the luxurious flavor of sea urchin, resulting in a decadent dish that is perfect for special occasions.

4. Doria with Aged Mentaiko and Three Cheeses
Indulge in a medley of flavors with this creamy doria layered with Mimolette, basil-flavored Gouda, and Parmesan cheese. It’s a delightful combination that ensures satisfaction.

Join the Celebration on Social Media

To commemorate the Spring Mentaiko Fair, Kobemotomachi Doria and Yamaya are launching a special SNS campaign. Participants are encouraged to share their experience or favorite dish through social media platforms like Instagram and X using specific hashtags. Prizes include:

• - 1st Prize: Traditional Aged Mentaiko (360g) - 5 winners
• - 2nd Prize: Tasty Aged Mentaiko (270g) - 15 winners
• - 3rd Prize: Mentaiko Takana and Umadashi set - 30 winners
• - 4th Prize: ¥1,000 coupon for Kobemotomachi Doria or Cheese Doria & Sweets - 30 winners
• - 5th Prize: ¥500 coupon - 50 winners

To enter, participants must follow the official social accounts and post photos of the collaboration menus while mentioning the accounts.

Event Details

• - Campaign Period: April 18 - May 28, 2025
• - Participating Locations: Kobemotomachi Doria, Yokohama Motomachi Doria, Cheese Doria & Sweets

For more information on the specific menus available at each location, customers are encouraged to check the promotional materials in-store.

Join us in celebrating this exciting season of flavors and culinary innovation at the Spring Mentaiko Fair and experience the gourmet creations that showcase Japan's rich food culture!